Posts tagged online video RSS

10 Tips for Overnight Web Video Superstardom

If you want to spice up your Web presence, it may be time to consider implementing a video strategy. If you aren't convinced, consider this: A recent comScore study reveals that Americans watched 33 billion online content videos...

Video Usage Soars for Vzaar

While 2012 might have been the year of mobile, Web workers should note that online video’s popularity was steadily rising as well. In fact, video hosting platform vzaar saw record growth last year, with sales increasing 48 percent...

Smart Video Increases Customer Engagement

Consumers are looking for engaging and personal experiences at every stage of their relationship with an online brand. As a result, marketers, advertisers, customer advocate and e-commerce executives are seeking more meaningful ways...

The Rich Get Richer: A Guide to Interactive Visual Content

Over the past couple of years, there have been major shifts in consumer purchasing patterns. New technology has made the buying experience more interactive more often. With more touch-points come more opportunities to create an engaging...

Video Crowdfunding Put to the Test

Dailymotion, the second largest video portal on the Web, has partnered with social micropayments platform Flattr to create the first global-scale, socially funded video network. The partnership allows online video creators to be paid...

Customize Business Videos with Branded Pages

Web video hosting service vzaar has launched a new video page design feature that enables businesses to maintain brand consistency across all of its online channels. The design patterns, colors, text, titles, logos, links, special...

Use Video to Drive Brand Interest (Not Direct Sales)

A new survey from Harris Interactive and brand agency Digitas reveals an increased urgency for brand investment in video, showing that 46 percent of online video viewers in the U.S. say that if they are watching a video online that...

Tremor Video Certified for Ad Buyer Transparency

Online video technology company Tremor Video has been certified under the Interactive Advertising Bureau’s (IAB) Networks & Exchanges Quality Assurance Guidelines (QAG) for video and mobile advertising. The IAB’s guidelines...

Play Video in Email Directly with StreamSend Widget

Email marketing service and social marketing tool suite StreamSend has released its Email+Video offering that promises at least a little more control of video as it relates to user experience in the email channel. What StreamSend is...

The Usual Suspects Lead Online Video Rankings

Comscore released data from its Video Metrix service showing that 181 million U.S. Internet users watched nearly 40 billion videos in January 2012. As you might imagine, the usual suspects round out the top few spots. Google Sites...

Video Playing a Featured Role in Holiday Sales

Online video solutions provider Invodo has released some new data about the use of video on retail sites during the first holiday shopping spree of the season. Invodo customers such as Verizon, Office Depot, Crocs, L’Occitane...

Brands Take a Closer Look at Online Video

The second annual Video State of the Industry Survey from Adap.tv and Digiday has found that brand advertisers who bought online video ads this year are planning to increase their budgets for 2012 by 47 percent. For brands that didn’t...

Video Production Guide for Merchants

You may be an expert in ecommerce. You might also know all the latest design trends and everything there is to know about SEO. However, what do you know about video? The eTailing Group reported that in 2010, 73 percent of online retailers...

Four Ways to Use Video for the Holidays

It’s that time of year where we look up from our keyboards to find the holiday season freight train barreling down on us at an alarming speed. For obvious reasons, this time of year is especially critical and demanding for online...

Social Video's Top Trends: Short, Funny, Female

A leading online video platform recently released data that sheds light on emerging trends and usage patterns in one of the category's fastest-growing segments -- social video. The study defines social video as online video programs...

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