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Variety.com, the website for the premier show business magazine erected a pay wall in December, 2009. Since then, their page views have dropped more than 40 percent. The official numbers according to Nielsen are 3.2 million page views...
Page views are dead - long live "engagement mapping". Microsoft announced Monday that it would begin testing a new way to measure the effectiveness of Internet advertising. Engagement mapping is due to begin (in beta of course...
4 SoLoMo Loyalty Program Leaders
Barriers to Engaging Web Design
3 Ways to Kick-Start Conversions
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