'Net Features - Website Magazine

Posts tagged ppc/click forensics RSS

Click-fraud Declines in Q1 2009

Click Forensics released PPC fraud figures from the first quarter 2009 last week. There is good news for PPC advertisers. The overall industry average click fraud rate was 13.8 percent for Q1 2009. That’s down from 17.1 percent...

Filed under: ppc, click forensics, click fraud, ppc advertising, ppc fraud

Current Click Fraud Rates

Click fraud reporting service Click Forensics released its industry pay-per-click fraud figures. The overall industry average click fraud rate was 16.0 percent in the third quarter of 2008, down from the 16.2 percent rate reported...

Filed under: advertising, ppc, click forensics, click fraud

Click Fraud Holding Steady

Click Forensics released industry pay-per-click (PPC) fraud figures for the second quarter 2008. Key findings from data reported for Q2 2008 include: The overall industry average click fraud rate was 16.2 percent for Q2 2008. That's...

Filed under: ppc, click forensics, click fraud

Explore the WEB 100!
Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...