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Posts tagged pricing RSS

Divergence in Pricing Online vs. In-Store

In a follow-up to its 2010 study on online versus in-store pricing, Anthem Marketing Solutions today released a report showing that items with prices below $15 were generally cheaper in store, while those priced above $15 were generally...

Get Smart: Competitive Pricing Intelligence

When you know what your competition is doing it makes decision making for your own enterprise easier. There are a variety of solutions available on the market currently including ChannelIQ, Gazaro, and Vendavo but Ugam Interactive...

Use Precise Pricing To Entice Buyers

I'm not sure when I first heard the price point "$19.95," but something about that combination of letters impressed me - perhaps it was the fluidity the sound those numbers made and the sense of attainability it provided...

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