Posts tagged public relations RSS

5 Goals of Any Public Relations Campaign

Public relations is not always complicated, but it does require a certain precision and ability to push the right buttons and say – exactly – the right things. These skills can be learned and can seem basic, but that is...

12 Ways to Promote Your Mobile App Like a Pro

By Alex Genadinik, Glowingstart.com Do you have a mobile app, or are you thinking of creating one? If so, you will need to generate thousands (or at least hundreds) of downloads a day on a daily basis. Here are 12 techniques to leverage...

10 Ways to Rethink Link Building

:: Christy Belden, LEAP :: Poor link building. Once the bastion of search engine optimization, it continues to come under attack by Google – and for good reason. Over the years, many SEO practitioners have used misleading, black...

Cloud-Based Marketing Suite Comes into Vocus

Cloud-based marketing and PR software provider Vocus dropped Vocus Marketing today, a software suite for both businesses and marketers that was built to allow users to expand their businesses by combining various elements of public...

NewsTrak Clips Enhanced at BusinessWire

Media distribution service Business Wire released an enhanced version of its media monitoring service NewsTrak Clips this week. The service, which is finding itself competing with a deep pool of pure-play social media monitoring providers...

New PRWeb Analytics Reports

Online news distribution service PRWeb released new analytics reports for measuring results from news releases. If you've ever used a news distribution service (the wire) before, you know how absolutely atrocious the data you receive...

DIY PR – MatchPoint 1.5

Everybody knows that the best way to take your business (whether it is web-based or brick and mortar) to the next level is to secure media attention. A common way to do that of course is to develop outreach programs through the practice...

Creating Effective Press Releases for Power SEO

Press releases are an effective means to attract media attention, but it is also one of the most cost-effective munitions in the search engine optimization and marketing arsenal. With a solid grasp of the English language and some...

A Blogger's Dream: PRTube

One of my favorite press release distrubution services, PRLeap, announced last week the launch of PRTube, a way to embed, share and track press releases on any blog or website. " PRTube takes the social media press release to...

Internet PR & Video Email

Tech public relations firm Softscribe launched its Video Email Snacks social media product, aiming to help its clients reach out more effectively to key audiences. The video emails are essentially just brief personal messages from...

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