Posts tagged punchtab RSS

Loyalty Programs' Popularity Among Millenials

Loyalty programs are seemingly everywhere today. Some market their program by giving discounts to consumers when they initially sign up, while others say that over time consumers can accrue points which will lead to discounts. A popular...

PunchTab Extends Platform to TV

Digitally connected fans aren't just watching TV shows anymore. They are live tweeting them, sending text messages about them and engaging with the series in some other virtual way. Brands just haven't really caught on enough...

Online-Only Loyalty Programs that Rock

Loyalty programs have long held a prominent role in many industries – most notably lodging, transportation and grocery. Loyalty programs can help gather valuable customer data, assist with retention efforts and increase customers’...

Welcome to the Engagement Hub

Popular engagement and loyalty platform Punchtab has unveiled a new digital destination designed specifically for marketers. The destination, called Engagement Hub, allows marketers to engage consumer segments across channels, as well...

Don't Forget Millennial Moms

Creating marketing campaigns targeted toward Millennial Moms is a huge opportunity for companies looking to reach this rapidly growing segment of the U.S. population. PunchTab, an omnichannel loyalty and engagement platform, recently...

Hispanic Shoppers in Focus

From marketing to moms to marketing to Millennials, the tech industry is full of ways to segment an audience to better personalize their experience. In September, loyalty and engagement platform PunchTab released insights into Hispanic...

Rewarding Email Recipients for Loyalty (and Clicks)

Loyalty and engagement platform Punchtab announced a rather interesting integration with ExactTarget which will provide marketers with the ability to reward email list recipients for opening, clicking, and forwarding emails and newsletters...

3 Must-See Menu Design Styles

Ever walk in a mall and not know whether to look left, right, up or down for the store, theater or restaurant you want? There’s a certain amount of anxiety in that experience and trying to locate a directory can add to the frustration...

Marketing to Moms: Rewards Required

Moms are a valuable customer segment, as they tend to make the majority of a family’s purchasing decisions. But what motivates this influential customer segment to engage with brands online and make purchases? According to a...

4 SoLoMo Loyalty Program Leaders

Rewarding consumers for positive behaviors (e.g. purchases, social activity, etc.) is a win-win for brands and customers. To take advantage of the many benefits of loyalty and engagement programs, however, companies must transcend...

Green Day Comes Around With PunchTab

Brands like Arby’s, eBay and the band Green Day understand the importance of increasing consumer engagement via incentives and loyalty programs. Like Arby's and eBay, Green Day recently teamed up with PunchTab , an engagement...

Crush the competition with Punchtab’s CRUSH

A new Klout-like service has just hit the market – and it goes by the name of CRUSH. The service comes from social loyalty provider PunchTab , and aims at helping businesses analyze visitor engagement and measure social influence...

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