Get the magazine exclusively for web professionals
Obtaining video testimonials from customers is simple with Buzztala , which is a social content marketing company that just released an updated version of its platform that includes a self-service portal for businesses with a website...
Online retailers know how important product reviews are to digital shoppers, which is why Listrak has brought ratings and reviews to email. The company’s new Ratings and Reviews solution automatically incorporates a merchant’s...
Identifying – let alone actually combating – fake online reviews has been a constant source of angst for many business owners and marketers with an online presence. Now, I hate to break it to you guys, but it’s only...
Sometimes it’s hard to keep track of all the people saying nice things about you and wanting to sing your praises. Trust me; I deal with this problem every day. (Well, okay, not really.) When it comes to online testimonials,...
More mobile phones are making their way into brick and mortar stores to aid consumers in making decisions during their shopping experiences. In fact, according to Empathica ’s Consumer Insights Panel survey, at least half of...
A new study shows that negative online reviews and comments strongly influence the purchasing decisions of consumers. The study, taken by Cone Inc., found that 89 percent of consumers trust online reviews, and while 80 percent of consumers...
Have you been doubting Yelp? It's certainly got its fair share of competition in the check in and review spaces, but despite some hiccups related to its review practices, Yelp is growing at a rapid clip. Yelp released some growth...
Social commerce solution BazaarVoice announced today that more than 1,000 brands (including Best Buy, Costco, Dell, Macy's, P&G, Panasonic, QVC, and others) now use its services. “Over the past five years, the social...
Reviews are an important component for all businesses on the Web. While Yelp has the local business review niche all but wrapped up, there are other companies out there that are innovating in the space and aiming to make a significant...
Yelp just announced a new feature that allows business owners to comment publicly on reviews posted by users. The portal (a social review site) has been under fire for several months for a variety of issues, including the trading of...
Local.com has launched their own consumer ratings and reviews systems. Similar to Yelp or Yahoo! Local, users can comment, rate a business (using a five start rating system) and view available reviews they and others have submitted...
I'm fortunate to be able to review hundreds of websites each day. Learning from the successes and failures of others is important to the success of my own current and future endeavors and equally important to readers of Website...
9 Ad Lessons to Change Your Thinking
SEO 3.0: Image Use and the Very Visual Future...
As CPCs Rise, How Will Advertisers React...
View all...
advertisement
