Posts tagged rising stars RSS

Digital Advertisers Want More Rich Media and Less Hassle

For most Internet advertisers, rich media ads represent the future of the industry, particularly when it comes to mobile advertising. Now we have the numbers to prove it, as a recent survey by the multi-screen interactive platform...

New Standard Ad Unit Portfolio from IAB

Say goodbye to that old 468x60 banner ad. The Interactive Advertising Bureau (IAB) has officially released a new Standard Ad Unit Portfolio which includes a range of formats including the IAB Rising Stars Display ad units and six new...

IAB to Hold Mobile Advertising Contest

The Interactive Advertising Bureau (IAB) has launched a formal call-for-entries to its new Rising Stars Mobile contest. Announced at the IAB’s Mobile in the Mainstream…and as the New Main Screen conference in New York...

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