Posts tagged salesforce RSS

Business Buyers & Brand Switching

Tech has made it easier than ever for consumers to take their business elsewhere - a sentiment that 70 percent of those recently surveyed by Salesforce agree with. The Salesforce "State of the Connected Consumer" report provides...

Salesforce Reveals Commerce Cloud (Already)

Over the next decade, 86 percent of retailers plan to implement a unified commerce platform, and Salesforce, which picked up cloud commerce platform Demandware this past summer, wants to be a contender in those buying decisions - sooner...

Salesforce Makes the Complex Simple with Einstein

The work being done in artificial intelligence (AI) is making it possible to delivery highly personalized experiences and process, and make sense of, an incredible amount of data. AI is incredibly technical however, relying on natural...

These Tech Companies Pledge to Pay Fair

It's not a secret that women are, on average, paid less than men but some companies are taking steps to close that wage gap . GoDaddy, for instance, has joined the federal " Fair Pay Pledge ," an initiative aimed at closing...

Geek Out Over Multi-Billion Dollar Marketo & Demandware Acquisitions

Techies love billion-dollar deals, and this week they were treated to not one but two huge acquisitions to analyze and envy involving separate deals for Marketo (acquired for $1.79 billion ) and Demandware (bought for $2.8 billion...

AWS Now the Preferred Cloud Infrastructure Provider of Salesforce

Amazon announced that Salesforce has selected Amazon Web Services (AWS) as its preferred public cloud infrastructure provider. For the first time, Salesforce will expand use of AWS to core services—including Sales Cloud, Service...

Stat Watch: All Things Social in 2016

The efforts put in by marketers on the various social networks seem to finally be paying off. Salesforce’s recently released 2016 State of Marketing Report indicates that 75 percent of marketing leaders say that social media...

Taking Tech to Non-Profit Donors with BidPal & Salesforce

BidPal, a provider of fundraising technology for nonprofits, announced it has launched BidPal Connect on the Salesforce AppExchange . BidPal Connect allows nonprofits to easily move donor fundraising data between BidPal and Salesforce...

Learning Management on Salesforce AppExchange with Mindflash

Google made several enhancements to its Classroom product last week, but the learning management space is a competitive one, and if you're taking on an initiative of this nature, it pays stay abreast of recent developments. Online...

Machine Learning Comes to Salesforce

Salesforce has acquired PredictionIO, a provider of open source machine learning software. SUBSCRIBE to Website Magazine & Accelerate 'Net Success “Over the past few years, we’ve been on a mission to scale and simplify...

Video Comes to Salesforce Communities

Video marketing and analytics platform Vidyard has introduced a way for Salesforce clients to enable their users to share and watch video content online within Salesforce Communities, and more importantly, measure just how engaged...

Salesforce Unveils Instagram Integration

Salesforce is offering a set of tools to help marketers engage customers on Instagram across its suite of Marketing Cloud products, including Social.com, Active Audiences and Social Studio. With the Salesforce Marketing Cloud Instagram...

Flexible Segmentation with Radius Custom Signals

B2B predictive marketing software Radius has launched a new capability that will enable marketers to define segments and gain a "360-degree view" of the best opportunities in their market. These new "Custom Signals"...

In Pursuit of Performance, Conga Turns to ExtraHop for Salesforce Apps on AWS

Everything is getting faster - including developers' ability to respond to performance issues; and there are plenty of instances where this can be seen first hand. ExtraHop , a provider of real-time "wire data" analytics...

Build Your Own App Store

Salesforce is helping companies create their own app marketplace with the launch of its AppExchange Store Builder. The AppExchange Store Builder enables companies to create fully customizable app marketplaces for distributing mobile...

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