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Despite mobile’s momentum, desktop search activity has been on the rise. In fact, a recent comScore study reveals that October’s overall desktop search activity saw an increase of 8 percent compared to the previous month...
Google stopped selling its Google Mini Search (that bright blue hardware) appliance this summer, leaving many businesses searching for a new tool to power their site’s search function. Fortunately, Google will continue to provide...
Have you ever wondered why everyone seems to make such a big deal out of search engine optimization (SEO) and reaching that coveted top spot in the search engine results pages (SERPs)? Well then, new data from Compete may just enlighten...
Right alongside mobile and social, local is the area where developers are investing their energy and venture capitalists their dollars. Local, anything local, is big business and in the past year the development has only accelerated...
The catch-all term “SEO” is a bit misleading. This is because search engine optimization is actually the result of many different practices that are all done with one goal in mind: to improve the organic search result ranking...
In today’s global marketplace, utilizing a winning online media strategy means remaining aware of the wide array of tools available to savvy business professionals and entrepreneurs looking to expand web presence. Digital marketing...
The Web is a wild place, and the principles of survival of the fittest are very prominent in the realm of search engine marketing and SEO. So it makes sense that Google would name its algorithm updates after some of the world’s...
Last week, Microsoft’s Bing search engine announced a huge partnership with user review and recommendations site Yelp that could help position both companies to overthrow their common nemesis, Google, and its Google Places service...
As the distinctive Internet marketing areas of search engine optimization (SEO) and social media become more interlaced, Web professionals must be aware of how social content can affect their search marketing efforts. The traditional...
Supporting a good cause can be as easy as surfing the web – literally. A new search extension from AdMedia enables users to give back to charities. The tool, SWIKI , works alongside a user's web browser, and provides them...
Have you ever been hit with a manual penalty by Google? That is when publishers are notified by the search engine for breaking one or more of its quality guidelines. If so, how did you deal with it? The tricky thing with these manual...
Continuing in its effort to win over the hearts and minds of Web workers, Microsoft's Bing announced a new feature in its Webmaster Tools platform that will help search engine optimization professionals in the ongoing fight against...
The ability to search is one of the most useful tools on the Internet, and Google Search is the top dog. The good and bad news is that, unknown to many users, most of us aren’t using Google Search to its full potential. In fact...
Working within a niche industry as an affiliate marketer is very much a system of give-and-take that comes with potentially huge rewards. But it does not come without extraordinary effort on the part of the publisher. When affiliates...
When you’re paying good money for clicks from a search engine to drive traffic to your site, it only makes sense that you would want the landing page that users arrive at to be engaging and informative, right? What seems obvious...
Google+ Page Management Comes to Sprout Social
4 Backlink Myths Busted
8 Ways to Create & Portray Brand Authenticity
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