Posts tagged seo&pageindex=14 RSS

Bing Webmaster Tools Update: Deeper Crawl Details and More

Bing is rolling out a long list of new features and improvements for its Webmaster Tools offering. The updates focus on providing webmasters with the ability to "share more data" with the search engine and that's exactly...

Universal Search & Digital Asset Optimization at Conductor

SEO software provider Conductor has released a few very noteworthy features this week, including a digital asset measurement and optimization platform. If you've struggled with optimizing content (in all its various forms) for...

Driving Offline Sales with Generic Keywords

What drives more in-store sales – branded keywords or generic keywords? According to a 13-month long study from search marketing agency GroupM (part of the WPP group), 86 percent of buyers who purchase in-store use generic terms...

Meta Descriptions on Google and Bing

The use of meta description tags as a method of optimizing a site's placement in search engines has, for the most part, fallen by the wayside. If nothing else, it's not considered nearly as important as it once was in SEO....

Covario, Adobe to Offer One-stop Search Solution

Covario has announced a new integration with Adobe SearchCenter+ that will provide marketers with a complete range of paid and organic search analytics in one easily accessible report. The two companies expect their combined offering...

The Mindsets of Search - Answer, Educate, Inspire

An interesting research study was released today by About.com which revealed that users searching on the Internet exhibit three distinct human behavior search patterns. The behaviors identified by the "Three Mindsets of Search"...

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SEO Quick Start Guide to PR-Based Backlinks

Say what you will about the value of social media in driving brand awareness and website visits, it is search marketing (and SEO in particular) that still receives the most significant share of attention from Web professionals. It...

Rich Snippets for Applications (Software & SEO)

Search engine optimization professionals are watching the rich snippets space very closely as it presents an effective way to differentiate a listing on the search results pages and may even positively influence placement. Google today...

The Value of Search Position

Searchandise Commerce , a provider of site monetization and retail search media solutions, has announced the results from an ongoing click distribution study, which was based on click data that was collected over a two-year period...

Searchmetrics Essentials Introduces Social Visibility

It's no surprise to anyone that social media is growing rapidly, and with that, it becomes increasingly intertwined with search. Meanwhile, online marketing has been continually evolving to keep up with these trends, and today...

The Human Touch of SEO

As online marketers become more aggressive with Search Engine Optimization (SEO) campaigns, there can become a point at which businesses begin to over-optimize. When focusing purely on SEO, many companies lose sight of the end goal...

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PDF Content Optimization in Google Results

Google has been indexing PDF files - a stalwart of the myriad content forms accessible on the web - since 2001, and by our very rough estimate there are over 500 million PDFs currently indexed by the search engine. There remains quite...

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Hot Reads for Web Marketers

Labor Day is right around the corner, which means that we're about to enter the busiest time of year for Internet marketers. Summer break will be over and people will begin to flock to the Web for a variety of reasons, making this...

WordPress Wednesday: Top 3 SEO Plugins

Welcome to WordPress Wednesday at WebsiteMagazine.com. Since WordPress is an open-source platform for creating a blog-based website, it doesn't come with very many specific features. Rather, the site builders are expected to customize...

Google +1 Added to Conductor's SEO Management Platform

While the world of search engine optimization (SEO) is ever-changing, Google's creation of the +1 button to go along with their new social networking site, Google+, has helped to reinvent the game once again. Ever since the launch...

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