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:: Kate Salyers, Your Social Status :: Social media content creation is one of the most ignored steps of a social media strategy. Businesses are often eager to “get in the social media game,” ignoring the need for representative...
Facebook is gradually becoming the standard, go-to destination for consumers that are interested in learning about a brand. In fact, according to an infographic from the marketing research company Lab42, 50 percent of consumers say...
Bing has made an announcement that might prove to be the biggest blow ever dealt to rival Google. Starting now, Bing will incorporate Facebook data into search results in the most personal and actionable social search to date. In short...
Facebook has launched the Send button, which includes some provisions that will have an immediate impact on website owners and the content they produce. To start, the Send button allows Facebook users to send a Facebook post to their...
Another change is taking place with Google's search rankings, on the heels of Google's Farmer Update. This one, +1, is all about the intersection of social and search. From the official Google blog: "Our goal at Google...
According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses...
You were told repeatedly that your participation on Facebook was no longer optional (but mandatory) and now you have proof. Bing announced an expansion of its partnership with Facebook yesterday and it’s a doozy. Bing will be...
Online press releases can bring a bounty to your business -- if you know what to do. We discuss press release tactics with Christine O'Kelly of OnlinePrNews.com. Also, some new data about Facebook publishing was released this week...
This week we discuss Google's latest search innovation with Editor-in-Chief Peter Prestipino, and what it means to your Web business. Also, we analyze some recent survey results about how consumers use social networking to discuss...
Facebook has made its content (groups, wall posts, events, discussion topics, etc.) accessible to search engines. This is an excellent opportunity for those in pursuit of SEO success. Facebook could now be a major source of search...
Doing Facebook Hashtags the Right Way
Local Google Carousel in Focus
9 Ad Lessons to Change Your Thinking
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