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Adobe released a product update last week for SiteCatalyst, introducing a number of new features as well as bringing back some older features based on user request. Let’s take a look at SiteCatalyst v15.4 and see what’s...
The ability to incorporate ForeSee surveys into SiteCatalyst isn’t exactly a new feature, but Adobe Genesis just announced an upgrade that expands upon the integration, improving segmentation capabilities and adding some automatic...
Adobe is quietly building up one of the most powerful online marketing platforms available. Email services provider Delivra just today announced an integration with Adobe SiteCatalyst which will enable marketers to send email messages...
Adobe is wasting no time making the most of its acquisition of online business optimization software Omnniture, announcing that several key analytics and optimization technologies have been tegrated into Adobe Creative Suite 5. Omniture's...
Omniture now enables its users to segment reports by organic keyword rankings. Rank and keyword data will be passed to Omniture SiteCatalyst when consumers click on organic search results. This enables marketers to view organic keyword...
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