Posts tagged social media&pageindex=17 RSS

Worst Kept Secret – Execs Say Social is Critical

Social business software company Jive Software released results from a study which revealed that social business is “increasingly perceived as a strategic executive imperative in the enterprise” to which you should say...

New Publisher Tool from StumbleUpon

Web recommendation site StumbleUpon has created a new widget designed to help keep users on the websites they visit. Called StumbleUpon Widgets, the new tool involves embedding a small box on a page that will include links to other...

Most Important SocNet? 60% Say LinkedIn

Web users communicate in a variety of ways (email, IM, forums and social networks) but the bulk of activity occurs on a few platforms. So which is the most important for you as a Web professional to participate within? Performance...

Finding Customers & Targeting Messages (Beginner)

:: THREE PRIMARY SOURCES OF WEB VISITOR ACQUISITION :: Where do Internet users come from? The real question is, where don't they? It is difficult to specify the total number of our future friends and website visitors at any given...

Google, Postrank and Social Engagement

A rather noteworthy acqusition took place last week - Google acquired Postrank , a software solution that measures user engagement with topics, brands, authors and content across a multitude of social media sites. The battle for social...

Twitter is Today's Rising Star

Twitter has officially acquired TweetDeck, the Twitter management service popular with Twitter's most active users. This will streamline the entire experience for Twitter users and is an indication that Twitter is closer to embracing...

Facebook Shop Launched by Demandware

E-commerce powerhouse Demandware today announced the availability of a new prototype application for implementing a Facebook Store, effectively extending its core functionality into the social commerce channel. Demandware clients can...

Top Source of Traffic & Conversion

: Email Dominates in Traffic & Conversion : SeeWhy studied a sampling of 60,000 ecommerce transactions in February 2011 and found that not only is it the primary driver of traffic for Internet retailers, but does pretty well as...

Making Viral Video Truly Measurable

A new partnership between Kantar Video and OpenAmplify looks to make viral video all the more measurable. Using OpenAmplify's The Meaning Platform (which measures semantics within content) and Kantar's video analytics (Videolytics...

Bullish on Social Media Advertising

According to the "US Local Media Annual Forecast (2010-2015)", a report rom BIA/Kelsey, social media ad spend will more than double, to 21.9 percent of all digital ad spend by 2015. The report also predicts that Facebook...

The Facebook Send Button: What it Means to You

Facebook has launched the Send button, which includes some provisions that will have an immediate impact on website owners and the content they produce. To start, the Send button allows Facebook users to send a Facebook post to their...

Social Engagement Requires Near Constant Activity

Social analytics company Visibli released some interesting findings about social media "stickiness" that might change how you interact with social platforms. According to their study of 200 million Facebook users and their...

Social Media Advertising On the To-do List

The Internet advertising industry took notice when comScore reported that more than a third of all online display ads in the U.S. in February appeared on Facebook — which is more than three times as many ads served on the second...

Small Business Owners Rank their Most Effective Marketing Strategies

What is the most effective online marketing strategy for your small business? If “company website” was not your immediate answer, then we’re not doing our jobs here at Website Magazine . But if it was your answer...

Managing Crisis Control

Crisis can hit any business, at any time. It could be a missed shipment (affecting one customer) or a failed server (affecting thousands). It could even be one little word, as was the case when a Chrysler social media representative...

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