Posts tagged social media&pageindex=20 RSS

Social Media Usage – Let’s hear it for the ladies!

The BlogHer-iVillage 2010 Social Media Matters Study has been released and indicates that 73% of online women are now active social media users, engaging weekly or more often with top social media platforms. The study shows that women...

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Inside The Online World - May 2010

Website Magazine's May, 2010 issue is now available online at WebsiteMagazine.com ( review the contents here ). As always, it's chock full of insightful, useful content that's not to be missed. Below is the May Editor's...

Startup Social Tracker Viralheat Adds Facebook

Viralheat , a social media tracking site that allows marketers to monitor consumer-generated content on video websites, has integrated Facebook to its growing platform. Users can now measure the impact of total shares, likes, comments...

SEO in a Social Media World

Web professionals’ interest in search engine optimization (SEO) is matched in intensity only by the excitement surrounding social media. The end result of these two Internet marketing endeavors is nearly the same: website traffic...

Omniture Taps Facebook for Social Media Marketing

Omniture is a leading provider of "business optimization software." Facebook is the world's leading social network. Put them together and you have a package for the ultimate in social media marketing measurement. Today...

100 Retweet Targets for Web Professionals

There's no question that Twitter drives website traffic. This is particularly true when one of your updates (blog post, special offer, etc.) is retweeted within the industry. And the effect is two-fold: You not only get a good...

Peer-to-Peer Branding Losing Credibility

In a recent survey by marketing firm Edelman, it was revealed that consumers are losing trust in each other, when it comes to providing credible information about companies. In fact, confidence dropped by nearly half, since 2008. In...

Are Businesses Drinking the Social Media Kool-Aid?

E-mail marketing firm Exact Target, in conjunction with Econsultancy, has released results of a report on digital marketing budgets that shines some light on what businesses are planning to do this year - and not do. What's very...

Social Media for Travel - Yondr.com

There is a social media site for every niche – from web design to animal lovers. Travel enthusiasts (and the Web marketers that love them, i.e. you) now have a new site to capture and share their travel experiences with the launch...

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Website Magazine's 2010 Social Media Survey!

Website Magazine's March, 2010 cover story is about social media for business. And, as we have the most educated audience of Web professionals in the industry, we want your input! Please take just a couple of minutes to take our...

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Government Getting More Social

A study by the Human Capital Institute and “people management” software provider SABA released today details the use of social networking within local, state and federal government and looks at its effectiveness in conducting...

Domino's Pizza: Reverse Engineering Reputation Management

Reputation management is a term often thrown around the Web as a way to respond to criticism (warranted or not) before it gets out of hand and a brand is damaged. But Domino's Pizza is proving that reputation management can go...

Vanity URLs and Getting Social

How do you increase interaction with your brand? Perhaps you should take a page form online footwear retailer Supershoes.com, who has given its visitor/users the ability to create Vanity URLs. The feature allows visitors to select...

Web Trends for 2010: Additional Insights

Website Magazine spoke with many industry thought-leaders for the 2010 January cover story on Web trends. The article provides an in-depth and comprehensive look at what Web professionals can expect from 2010. However, because of the...

Anatomy of a Viral Marketing Failure

Brown's Chicken is in need of a revival. Although a Chicago institution, the restaurant chain suffered major damage in the wake of a horrific mass murder at one of their locations in 1993. Recent news has brought that painful memory...

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