Posts tagged social media&pageindex=20 RSS

100 Retweet Targets for Web Professionals

There's no question that Twitter drives website traffic. This is particularly true when one of your updates (blog post, special offer, etc.) is retweeted within the industry. And the effect is two-fold: You not only get a good...

Peer-to-Peer Branding Losing Credibility

In a recent survey by marketing firm Edelman, it was revealed that consumers are losing trust in each other, when it comes to providing credible information about companies. In fact, confidence dropped by nearly half, since 2008. In...

Are Businesses Drinking the Social Media Kool-Aid?

E-mail marketing firm Exact Target, in conjunction with Econsultancy, has released results of a report on digital marketing budgets that shines some light on what businesses are planning to do this year - and not do. What's very...

Social Media for Travel - Yondr.com

There is a social media site for every niche – from web design to animal lovers. Travel enthusiasts (and the Web marketers that love them, i.e. you) now have a new site to capture and share their travel experiences with the launch...

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Website Magazine's 2010 Social Media Survey!

Website Magazine's March, 2010 cover story is about social media for business. And, as we have the most educated audience of Web professionals in the industry, we want your input! Please take just a couple of minutes to take our...

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Government Getting More Social

A study by the Human Capital Institute and “people management” software provider SABA released today details the use of social networking within local, state and federal government and looks at its effectiveness in conducting...

Domino's Pizza: Reverse Engineering Reputation Management

Reputation management is a term often thrown around the Web as a way to respond to criticism (warranted or not) before it gets out of hand and a brand is damaged. But Domino's Pizza is proving that reputation management can go...

Vanity URLs and Getting Social

How do you increase interaction with your brand? Perhaps you should take a page form online footwear retailer Supershoes.com, who has given its visitor/users the ability to create Vanity URLs. The feature allows visitors to select...

Web Trends for 2010: Additional Insights

Website Magazine spoke with many industry thought-leaders for the 2010 January cover story on Web trends. The article provides an in-depth and comprehensive look at what Web professionals can expect from 2010. However, because of the...

Anatomy of a Viral Marketing Failure

Brown's Chicken is in need of a revival. Although a Chicago institution, the restaurant chain suffered major damage in the wake of a horrific mass murder at one of their locations in 1993. Recent news has brought that painful memory...

Get Your Brand on Every Social Network with KnowEm

One of the biggest advantages of social media is the ability to get your brand Web-wide recognition among very active consumers across any number of niches, large and small. One of the biggest disadvantages is the massive amount of...

Social Media Drives Traffic to E-Commerce Sites

Oneupweb released a new study to determine if social media affects how people shop online. The new report called “The 2009 Holiday Special Report: E-Commerce Jingles All The Way to the Bank,” found that social sites are...

Reputation Management and Monitoring for Everyone

Social media has turned traditional word-of-mouth on its head. Your customers can broadcast their thoughts of your company, products and their experience with you faster and easier than ever before – and reach a much larger group...

Reading Up on Online Reputation Management

Managing online reputation is vital to any business, so you may be interested in reading more in-depth on the topic. Below are four books on online reputation and how businesses can leverage the Web to create positive buzz and ultimately...

Content Sites Rule, Boomers Hate Social

According to a survey from Burst Media , that while a majority of respondents (53%) belong to at least one social networking site, the amount of time spent on these sites is somewhat short compared to overall time spent online. The...

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