Get the magazine exclusively for web professionals
Tracking a company's return on investment from a social media campaign can be a difficult task. The campaign manager must not only establish goals, but also discover the best way to track metrics that influence theses goals. However...
E-mail marketing firm Exact Target, in conjunction with Econsultancy, has released results of a report on digital marketing budgets that shines some light on what businesses are planning to do this year - and not do. What's very...
9 Ad Lessons to Change Your Thinking
SEO 3.0: Image Use and the Very Visual Future...
As CPCs Rise, How Will Advertisers React...
View all...
advertisement
