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Media Buyers Target Social Networks, E-mail in 2010

According to a new study by the Center for Media Research, media buyers plan a big push on social networks in the coming year. The study, "2010 Media Planning Intelligence Study," surveyed more than 1,900 MediaPost subscribers...

E-Retailers Plan to Increase Use of Social Networks

e-tailing and PowerReviews surveyed U.S. e-retailers on their social media usage and the results as reported by eMarketer highlight that three-quarters of the respondents plan to increase their use of social media in the future. The...

Ad Spend Up 119 Percent on Social Networking Sites

Nielsen released new data highlighting the importance of business involvement in social networking and blogging websites. And it appears businesses understand that importance. The amount of ad spend on these sites increased 119 percent...

Moomeo: Social Network-Powered E-mail Marketing

Think that e-mail you received is worth sharing with your social networking buddies? Moomeo can do that. First, send the e-mail to post@moomeo.com. Then you will receive a link to the e-mail from Moomeo, which you can post to your...

E-Commerce Merchant Blogs: Product, News, Philanthropy

For an e-commerce merchant, publishing a blog can present various opportunities such as building a community for your customers to publishing new product information. E-commerce merchants that do operate blogs, do so for many different...

Network Hippo: Social Networking CRM

When you think of customer relationship management programs, you don’t necessarily think of social networking. Mercury Grove hopes to change that with its Network Hippo. Network Hippo is a CRM that makes each contact a personal...

Digsby Partners with MySpace and OneRiot

dotSyntax, the company that produces Digsby announced a new partnership with Myspace and OneRiot. This news comes one day after Facebook announced its acquisition of FriendFeed. Digsby is a social media and email organizational platform...

Targeting Social Networks for Sales

A recent report conducted by Sage Software and AMI-Partners shows that more than 260,000 small businesses in the US and Canada are using social networking tactics in some form or another - a surprisingly small number. Far and away...

Digg Shakes Up the Advertising Game

Digg just took online ads - particularly social advertising - to a whole new level. Advertisements will soon be integrated into regular Digg content (the 'river'), appearing similar to a regular submission. And, just like Digg...

Big Winners and Big Losers for April 2009

As a Web professional, it's never a bad idea to take a broad look at where consumers (and your competition) are spending their time. So today we look at four online categories important to your business; social submission sites...

The State of Content Submission Sites

Content submission sites can garner a fair amount of traffic for a website. So it's good to know where your content stands the best chance of reaching the widest audience. Compete.com has returned new traffic results for March...

Better Twitter BACN

Nearly one year ago I wrote an article for the May 2008 edition of Website Magazine that addresses the term du jour (BACN) and discussed its implications for marketers and those in the social media sphere. Thanks to the meteoric rise...

Marketing To Moms Online

A new two-part marketing report ( Digital Mom by Razorfish and CafeMom) indicates that moms' digital behaviors change remarkably when their children hit 12 years old and that mobile browsing and social media channels are increasingly...

Managing Your Social Business

Perhaps the most challenging aspect of succeeding online today is managing the increasingly important social side of business. That may be less of an issue thanks to an application released yesterday by Mercury Grove . The product...

Social Productivity With Power.com

Social "inter-networking" pioneer Power.com is formally unveiling its service today. Social network users are able to synchronize their logins, content, messages and friends across social networks such as Facebook, Hi5, LinkedIn...

  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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