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Rewarding consumers for positive behaviors (e.g. purchases, social activity, etc.) is a win-win for brands and customers. To take advantage of the many benefits of loyalty and engagement programs, however, companies must transcend...
:: By DJ Miller :: Stagnant websites simply can't keep up in the continually evolving online world. Those that update often and experiment bravely with an eye to gorgeous, yet functional design are sure to grab visitors' attention...
Starbucks, one of the most iconic corporations in the U.S., has rolled out a mobile payments program that will enable customers to make purchases with their smartphones. Never mind that the same near-field communications (NFC) technology...
9 Ad Lessons to Change Your Thinking
SEO 3.0: Image Use and the Very Visual Future...
As CPCs Rise, How Will Advertisers React...
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