Posts tagged study RSS

Journey to the Top of the SERPs

Have you ever wondered why everyone seems to make such a big deal out of search engine optimization (SEO) and reaching that coveted top spot in the search engine results pages (SERPs)? Well then, new data from Compete may just enlighten...

How Does Breaking News Affect Search Results?

Business-to-business (B2B) inbound marketing software provider Optify has released new data about the differences in the way that search engines react during breaking news events. The study specifically looked at three hot-button news...

Slingshot Study Shows Google SERP Superiority

Recently, Slingshot SEO conducted a study on user behavior in an attempt to determine the impact of page-one search engine rankings on organic click-through rates (CTRs). The results of said study were released in a white paper entitled...

Massive Increases in Global Paid Search Spending

Independent search marketing agency (and software solutions provider) Covario released its third quarter Global Search Advertising Spend Analysis last week. The whitepaper included information showing that paid search spending by technology...

Report Studies User Experience of Financial Websites

Web-based usability testing tool Usabilla recently conducted a study on the user experience, as well as usability similarities and differences among some of the largest retail banking websites in countries around the world, including...

Webtrends Studies the Splinternet

A study conducted by Forrester Consulting , and commissioned by Webtrends , that examines "the effect that the explosion of new devices, emerging technologies and the fragmentation of digital marketing channels" has been...

Drupal-driven Sites Fare Well in New Report

A new study reports what is being labeled as an "identified trend in corporate website governance", concluding that more high-profile and scalable websites are moving to the Drupal platform. The study was conducted by Volacci...

Study Assesses Value of Social Media Users

Not long ago, the Pew Research Center unleashed on the world the results of a study highlighting how Internet users, and specifically Facebook users, are much more likely to engage in political activities like voting or attending political...

Search and Email Still Primary Online Activities

Some new information released following a May 2011 Pew Internet survey may be helpful to marketers looking to target different demographics of Web users. The results of the study show that, to no one's surpise, search engines and...

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