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:: By Kim Ann King, Chief Marketing Officer, SiteSpect :: If you are like most digital marketers, you are doing everything you can to optimize your website. One of the best ways to optimize your site is through multivariate testing...
With all the talk about user experience - optimizing for it, designing for it, etc. - more than 60 percent of brand owners still freely admit to offering their online users only an average or below-average digital experience. This...
Testing is probably the most important aspect of website development, because it provides developers and site owners with evidence of how user-friendly specific design elements are. However, sometimes the testing process can prove...
4 SoLoMo Loyalty Program Leaders
Barriers to Engaging Web Design
3 Ways to Kick-Start Conversions
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