Posts tagged tremor media RSS

A Better Picture of Video Ad Performance

Millions of people in the U.S. watch billions of videos every day . This may be why eMarketer expects U.S. digital video ad spend to rise by 41.4 percent this year and by nearly 40 percent next year as well, when outlays will reach...

The Video Race: Who’s Winning?

Comscore today released data from its Video Metrix service showing that U.S. Internet users watched an average of 13.6 hours of online video content in February 2011, engaging in more than 5.0 billion viewing sessions. As you might...

Ad Formats With Brand Engagement in Mind

Online video advertising and video monetization network Tremor Media released a series of products which aim to improve video advertisers' ability to drive response and brand engagement. Six new formats and features have been released...

WM Morning Wire: 10-7-08

Welcome to October 7th, 2008! Below are a few press release that caught our attention this morning that you might find interesting. We'll be covering some of these releases throughout the day. If you have a news announcement you...

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