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Perhaps brands should be focusing their social media efforts on Twitter users. According to a study from Chadwick Martin Bailey , Twitter users are more likely to read brand tweets, as well as recommend and buy from brands that they...
One of the more well-received presentations at HostingCon 2011 was by Jeff Hardy of SmarterTools about the importance of email. The presentation has been put online and accompanied by an infographic that displays the difference in...
Who would have thought that bit.ly was useful for more than just shortening your URLs? The popular link shortener recently released on their blog the findings of a very scientific study that they conducted about the lifespan of shared...
"Sorry, the account you were headed to has been suspended due to strange activity." Ever log onto Twitter only to be blindsided by the message above, usually accompanied by some type of stylized cartoon bird? If you have...
Google CEO Larry Page confirmed this week, as predicted, that the company’s new social network has surpassed 10 million users in less than two weeks. While neither Facebook nor Twitter had anywhere near the global reputation...
The Pew Research Center's recent study on social networking sites provides Web marketers with valuable information on social networking services and should act as a real eye opener on the social impact of widespread social networking...
Merchants that bave been slow to adopt social media support and functionality within their shopping carts are now officially late to the game. According to Merchant Circle, 70 percent of local US small-to-medium size business owners...
According to a new report from the Pew Research Center, Twitter usage has climbed to 13 percent of U.S. adults online – up from 8 percent in November. Usage among people ages 25 to 34 and 55 to 64 has more than doubled since...
Twitter has officially acquired TweetDeck, the Twitter management service popular with Twitter's most active users. This will streamline the entire experience for Twitter users and is an indication that Twitter is closer to embracing...
Ericsson, the Sweden-based mobile company, recently conducted a survey that found 35 percent of U.S. Android and iPhone users "...interacted with such non-voice apps as Facebook on their smartphones before rising." In other...
A new location-based marketing service called LocalResponse (currently in beta) hopes to capitalize on location and sentiment to connect advertisers with active consumers. While location-based marketing is nothing new, targeting consumers...
Social analytics company Visibli released some interesting findings about social media "stickiness" that might change how you interact with social platforms. According to their study of 200 million Facebook users and their...
After spending several years mired in an identity crisis, Twitter is beginning to find itself – and experiencing the customary growing pains. The social networking/microblogging/real-time messaging service is looking and acting...
Crisis can hit any business, at any time. It could be a missed shipment (affecting one customer) or a failed server (affecting thousands). It could even be one little word, as was the case when a Chrysler social media representative...
They come in just about every size, shape and color and they are fast becoming one of the most common sights on the Web. That’s according to a company called Lijit, which develops widgets and recently released a study tracking...
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