Posts tagged twitter&pageindex=4 RSS

Celebs Get All the Twitter Perks

There goes your chance to get a retweet from one of the Kardashians. Buried under the news of its upcoming IPO, Twitter released a feature that will enable verified users to better manage the often large number of conversations they...

Real-Time Mobile Ads Coming to Twitter?

The future of advertising will likely be mobile and most certainly programmatic. Twitter has announced the acquisition of mobile ad exchange MoPub, a platform that enables mobile app publishers to manage their mobile advertising inventory...

3 Tips to Make User Reviews Work for You

Good and bad experiences with businesses used to be discussed over the water cooler or a meal, but those conversations have now moved online. Now consumers can spread very powerful messages about companies by simply writing posts on...

Search Intent Comes to Social

Consumers using Twitter to express their intent to purchase products is nothing new. For the first time, however, brands can identify people who are actively searching for products and services—by location—and target them...

4 Steps to Launching a Web-Based Contest

:: By Priti Sharma, Q-See :: As a Web-based business, getting noticed can be a difficult thing. The Internet is vast, and there are millions of websites to compete with; how do you make yours stand out? How can potential customers...

Kenshoo Social Adds Twitter for Expanded Reach, Optimization

While Facebook advertising took the social/marketing world by storm, advertisers have been rather hesitant (some would say reluctant) to take advantage of the available opportunities on Twitter. Whether that's the result of a far...

The Future of Search is... Social?

One announcement that for many likely went under the proverbial radar last week was that Twitter acquired a company by the name of Spindle. What’s so important about the acquisition for Twitter is that Spindle makes localized...

Is it Video War? Instagram vs. Vine

As you have most likely heard, Facebook’s popular image sharing social network, Instagram, launched video functionality yesterday. In doing so, the social network is taking a direct shot at Twitter’s rapidly growing social...

Attensity Helps Brands Show They Give a Hoot

In an age of social media, tablets and smartphones, it makes sense for companies to be where their customers are. And while a recent Simply Measured study shows that 32 percent of the Interbrand top-100 brands have dedicated customer...

Big Brands Using Twitter for Customer Service

Have you ever sought out customer service on Twitter from a brand you’re currently doing business with (or are looking to do business with)? If so, you’re definitely not alone. A new report from Simply Measured indicates...

Integrating Audio into Twitter with Audioboo

Social podcasting player Audioboo , which enables users to record unlimited amounts of audio, announced that it can now be integrated with Twitter media cards. Audio that is recorded on Audioboo can now be shared on Twitter directly...

Twitter Analytics Fails to Impress at Launch

Twitter is making its Analytics products free to the general social media public. The information it’s making available however is failing to impress much of anyone (at least me), as most of the data is likely already included...

Which Social Network is Best for Merchants?

For the most part, e-commerce and marketing professionals tend to agree that social media plays an important role in the success of an online retail business. That’s good to know, but one tiny problem remains: With so many social...

Back to the Basics: A Social Media Content Creation Checklist

:: Kate Salyers, Your Social Status :: Social media content creation is one of the most ignored steps of a social media strategy. Businesses are often eager to “get in the social media game,” ignoring the need for representative...

8 Ways to Create & Portray Brand Authenticity

:: Eric Taylor, Qwaya :: A positive brand reputation is something that will serve your business well, especially in the realm of social media. Not every brand is going to become a household name with millions of followers, but well...

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