Posts tagged unified digital measurement RSS

New Service from comScore Measures Traffic by Device

A new service from comScore offers reporting on digital traffic based on device, which includes computers, mobile phones, tablets, music players, e-readers, gaming devices and other Web-enabled devices. Based on comScore’s global...

New comScore Report Tracks Mobile and More

Digital business analytics firm comScore has announced the beta release of its new Media Metrix Total Universe report, which provides audience measurement for 100 percent of a site’s traffic, including usage via mobile phones...

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