Posts tagged video&pageindex=1 RSS

Twitch's HTML5 Video Player Enters Closed Beta

Social video platform and gamer community Twitch announced the closed beta of its new HTML5 Video Player. Users with Turbo subscription will now be able to join the beta and begin viewing broadcasts in HTML5. That should provide Twitch...

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Into the Video Studio with ConvertMedia

Developing video for the purpose of marketing can be a cumbersome, costly and complext process; but it is getting easier. Video advertising solution ConvertMedia announced the launch of ConvertMedia studio, a do-it-yourself platform...

OpenVid, Screen Recording Chrome Extension

Screen recording solutions are often bulky, limited in functionality and a real drag. There are some alternative emerging, however, that aim to improve this rather interesting aspect of the digital experience. Openvid , for example...

Passive Viewing & The Trouble With Video

The trouble with video, and specifically video marketing, is that despite your best efforts, it's easy for consumers of that asset to skip through, or navigate away. The savviest video producers on the Web today are experimenting...

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Pre-Roll Ads Are Ruining Video's Potential

Video consumption is on the rise and is poised to be the dominant form of content consumed - or so the experts would have you believe. One Facebook VP, in fact, suggested that the News Feed will probably be "all video" within...

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YouTube Unveils Suite of Video Ad Creation Products

YouTube is making it easier for businesses to create video ads, as the company has unveiled a new suite of products that make video ads more accessible to businesses. The YouTube Director suite of products includes three offerings...

Video Quality Matters: 5 Tips for Better Web Video

:: By Larry Alton, @LarryAlton3 :: If your website includes video – and most today should – you can’t get away with shoddy quality anymore. Once upon a time, grainy visuals and muddled sounds made for an acceptable...

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Google Unveils Bumper Ads

Google unveiled a new ad format called Bumper ads, which is a six-second video ad sold through the AdWords auction on a CPM basis. According to Google, Bumper ads are ideal for driving incremental reach and frequency – particularly...

Top 3 Video Services to Help You Sell Videos Online

:: By Jane Hurst, @janehurst26 :: A lot of people are making loads of money by selling their videos online. Gone are the days when you needed to have a studio and a lot of production equipment to make great videos. Today, anyone who...

Create an Explainer Video with These Solutions

If a picture is worth a thousand words, what's a video worth? If your answer was "more," then you're exactly right - and it's one of the reasons so many 'Net professionals are increasing their investment in...

Refunds for Fraudulent Video Ad Impressions

Video ad tech provider TubeMogul isn't going to let fraudulent behavior get in its way. The company announced its Non-Human Traffic Credit Program (available to its clients that have a masters services agreement with TubeMogful...

YouTube Gets Blurry

YouTube videos may be getting a bit blurrier, because the video-sharing platform just launched a new Custom Blurring tool. Although YouTube launched the ability for creators to blur faces in videos back in 2012, the new tool enables...

Accreditation for the Viewability of Video

Chicago-based technology and advisory firm AdYapper announced the accreditation of their measurement of desktop video viewable impressions and related viewability statistics by the Media Rating Council (MRC). SUBSCRIBE to Website Magazine...

Raising the Video Standard with Wideo

Video provides an excellent opportunity to help enterprises raise awareness and generate conversions but to date creating those assets and measuring the response from video initiatives has been relatively difficult. That's beginning...

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The 2016 Digital Video Toolbox

The majority of marketers agree that the type of content with the best return on investment (ROI) is video, yet many brands still overlook this content type in their marketing strategies. The reason video is sometimes overlooked is...

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