Posts tagged video&pageindex=5 RSS

Call-to-Action Buttons Add Value to Videos

Receive a better return on investment (ROI) from your videos with a new email widget from StreamSend . The email marketing service provider’s new widget gives businesses the ability to turn videos into advertisements by adding...

Socialcam API Gives Developers Access to Public Videos

Developers now have access to the API of Socialcam , a video app that allows users to quickly and easily capture, view and share high-quality videos with their friends, family, acquaintances and any other interested parties. By opening...

Create Content for Marathon Site Visits

One of the more telling metrics in the wild world of Web analytics is time-on-site, which indicates how long your website visitors stuck around. But, what it really tells you is just how engaging visitors find your website content...

Mobile & Video Influencing Apparel Purchases

A new Google study reveals that mobile and video are the keys to success for apparel merchants. The study found that many apparel consumers are shopping on mobile devices and using online videos as tools in their purchasing decisions...

Video: Camtasia for Mac 2.2

Screen recording and video editing software solution Camtasia (from Techsmith) for example just released version 2.2 for the Mac and it comes with quite a few new and interesting features to dig into. Let’s take a look! Camtasia...

User-Generated Videos Get Rave Reviews

User-generated content is one of the most effective tools for Web businesses because it gives consumers a platform to express their opinions while providing companies and brands with a level of transparency that builds trust and loyalty...

Vimeo Adds Cloud Tool and New Soundtrack Options

Growing YouTube alternative Vimeo is looking to attract more video creators to its platform with the addition of some new features – a cloud-based enhancement tool and new soundtrack options. The Enhancer will allow video publishers...

5 Ways to Better Utilize Your Video Player

The difference between a generic video player and a player that has been designed to complement your content isn’t just aesthetic, it can also mean the difference between a lost opportunity and a sale. Here, then, are five ways...

Deliver More Video with New Management Tools

Managing content and videos across channels can be a challenging task, but new upgrades to Limelight Networks’ integrated Web content management and video platform offerings makes it much simpler. The Limelight Video and Limelight...

Squeeze the Most Out of Your Video Platform

Sorenson Media has recently made available the latest version of Squeeze, the company’s encoding and transcoding application, which will be known as Sorenson Squeeze 8.5 . This will be the fastest version of the app; these speed...

Video Advertising Gets Social

Online video is hot. Social media has mostly taken over the world. So, why haven't these two highly popular advertising avenues been married yet? (My guess is fear of commitment.) Slowly, but surely, it's starting to happen...

MP4 Video Format #Winning

Video encoding solution Sorenson Media released results from a survey of its own users which reveals that the MP4 video format leads a wide range of formats being used today for distribution on the Web and mobile devices. A full 69...

Video Advertisers Want to be Stuck in the Middle

A new study from Adobe reveals that video ad consumption is beginning to imitate that of traditional television commercials. This is because mid-roll ads, which have the most similar placement to that of a television commercial (directly...

Pinterest Announces Vimeo Integration

Back in August, Pinterest rolled out YouTube support to allow users to pin and share videos from the site on the pinboard-based social network. Still, despite that addition, the focus of Pinterest (and reason for its growth) has remained...

Ooyala’s Content Discovery Technology Increases Video Engagement

Online video provider Ooyala has launched a new content discovery technology that drove four times the amount of consumer engagement with videos during its pre-release – including an increase in viewing periods, completed videos...

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