Posts tagged video&pageindex=6 RSS

MP4 Video Format #Winning

Video encoding solution Sorenson Media released results from a survey of its own users which reveals that the MP4 video format leads a wide range of formats being used today for distribution on the Web and mobile devices. A full 69...

Video Advertisers Want to be Stuck in the Middle

A new study from Adobe reveals that video ad consumption is beginning to imitate that of traditional television commercials. This is because mid-roll ads, which have the most similar placement to that of a television commercial (directly...

Pinterest Announces Vimeo Integration

Back in August, Pinterest rolled out YouTube support to allow users to pin and share videos from the site on the pinboard-based social network. Still, despite that addition, the focus of Pinterest (and reason for its growth) has remained...

Ooyala’s Content Discovery Technology Increases Video Engagement

Online video provider Ooyala has launched a new content discovery technology that drove four times the amount of consumer engagement with videos during its pre-release – including an increase in viewing periods, completed videos...

Gain Consumer Confidence with Product Videos

Have you added video to your website yet? If not, it's time to seriously consider it because a new study reveals that consumers are captivated by videos 60 percent of the time. The report, from video solution provider Invodo ,...

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YouTube Algorithm Changes for Recommended Videos

The YouTube algorithm that presents suggested and recommended videos to users throughout its site has changed. Previously, as a way to promote channels, YouTube chose recommended videos based on how many people clicked on a specific...

LiveRail Integrates TRUSTe for OBA Compliance

The mere presence of behavioral advertising continues to rile privacy advocates, but some interesting solutions are emerging which aim to help companies at least more effectively communicate their privacy practices to consumers. Online...

Jivox – Video Ads for the Political Landscape

The political season is certainly heating up, and there have been quite a few technology-related releases that can be directly related to a candidate's success. But perhaps none of them will play a more important role than video...

Best of 2011 - Viral Video Ads

There are quite a few online technologies and techniques that gained momentum in 2011, such as mobile optimization, cloud computing and Web video marketing. Many of them we can expect to see traveling at full-speed in 2012. For example...

YouTube Redesign: What You Need to Know

Youtube is rolling out a redesign today and it is easily the most significant since the site's launch in 2006. The new design offers a completely new home page experience for users which integrates deeply with Google+ and other...

QR Code Generator for Videos

QR codes are so 2011, but one creative company is using them to separate itself from the horde of video-management and marketing solutions. Thwapr , a network providing brands the ability to upload, disseminate and manage videos for...

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More Than Laughs: Utilizing YouTube for Social Success

YouTube is, in no uncertain terms, a cultural phenomenon. The site is visited by millions of visitors from around the world every hour and has become the primary source for sharing video content on the Web for everyone from major global...

Get the Most Out of Videos with Liveclicker

Videos can add another dimension to almost any website – they can be informative, instructional and even fun. But to get the most out of your videos, one must analyze what types of videos are the most successful in terms of your...

Add Subtitles to Online Video

Video is a big part of many online marketing campaigns. However, reaching a global audience with video can be difficult, largely because of language barriers in crucial markets. So, what's the solution? "Subtitles are a very...

BrightRoll Guarantees Video Ad Delivery

Video advertising service BrightRoll has announced the launch of TAG, its Total Audience Guarantee (TAG) which guarantees impression volume for video. Through the program/offering, advertisers will only pay for the impressions that...

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