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The World Wide Web of 2013 provides online retailers with a variety of options for reaching customers – from social networks to digital advertisements. Yet one tool tends to outperform the rest – email. In fact, a recent...
Today’s on-the-go consumers want access to information, coupons – you name it – at their fingertips. As such, the adoption and acceptance of QR codes is growing. A recent Pitney Bowes survey reports has QR Code usage...
Storeplacer users now have access to payment processing technology provider SecureNet’s full payment functionality and will be able to quickly process credit card transactions thanks to a new partnership between the two companies...
A new study sheds some light on the reasons why consumers return their online or by-phone purchases and how their experiences with the return process influences their future purchasing habits with online merchants. The study, which...
There are many uncertainties regarding the impact that social media has on conversions for e-commerce merchants, however, a new study from Ecwid reveals that purchases resulting from Facebook referral links grew significantly during...
Does your advertising campaign need some housekeeping? Take a page from Hilton Hotels & Resorts newest promotion, the Any Weekend, Anywhere Sale. You may have heard Hilton’s radio spots promoting its campaign. Similar to...
Online retailers know how important product reviews are to digital shoppers, which is why Listrak has brought ratings and reviews to email. The company’s new Ratings and Reviews solution automatically incorporates a merchant’s...
Retailers on the ’Net face many challenges – from staying on trend with emerging technologies to providing a consistently user-friendly environment for customers. But while there are numerous best practices and tactics...
When it comes to making a purchase while shopping online, something as simple as a coupon or promo code can impact a customer’s decision-making process. In fact, many online consumers conduct searches to find discount codes on...
Digital divas are a small group of consumers with significant purchasing power - both online and in-person. That's according to the University of Arizona and Demandware 's results from a recent survey of 7,000 consumers across...
Comparison shopping engine Shopzilla has announced a partnership with Google that will begin on January 22nd and bring its merchant's listings to Google shopping. Shopzilla is essentially compiling all of their direct merchant...
Today’s on-the-go consumers want to connect with brands across all devices. This dramatic shift in the shopping experience led Lancôme , an international luxury beauty brand, to use SapientNitro , an agency with a strong...
With the 2012 holiday comfortably behind Web retailers now is the perfect time to begin the process of moving a digital storefront to a brand new e-commerce platform. If you’re actively involved in a retail platform switch (or...
In 2013, Web Retailers will focus on many things to achieve success - mobile design, search engine optimization, and the customer experience in general to name but a few. It's important to prioritize those digital efforts accordingly...
A new partnership is helping merchants reach more shoppers both on the traditional Web and on mobile devices. This is because SingleFeed and mShopper are offering a combined service that helps merchants deliver products to leading...
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