Posts tagged wm-email&pageindex=3 RSS

DMARC & Email Inbox Protection

A new report from Return Path shows an increasing level of adoption of DMARC among top brands. DMARC, the Domain-based Message Authentication, Reporting and Conformance standard, is used to combat email fraud including phishing and...

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Better Communication for B2B Enterprises

It can be difficult for sales teams to connect with prospects nowadays. Not only is it common for phone calls to go unanswered, but it is also a challenging task to grab prospects’ attention via email, as the inbox can be a very...

Post-Sale Messaging Approaches

If you've shopped online, you've received transactional messages. If you're an email marketer that shops online, you've likely critiqued the email you have received and wondered, is this all there is? E-commerce merchants...

Weather Forecasting Within Email Increases CTR by 10% for AAA

Customer experience solution Liveclicker unveiled a new capability that will provide marketers the ability to deliver weather forecasts in real-time email campaigns. The new LiveForecast, part of Liveclicker's RealTime Email suite...

Consumers Appreciated the Influx of Holiday Season Emails?

Email is one of the most basic tools in a marketer's vast collection, yet it remains one of the most effective. Return Path , an email analytics company, has released the findings from its latest quarterly snapshot, titled “...

How's Your Email Campaign Connecting?

As technology rapidly changes one common communication tool has stayed consistent throughout, email . Email is one of the greatest tools that marketers have when trying to communicate with their consumers. However, to fully leverage...

Small Biz Owners Still Love Email [Infographic]

As businesses prepare to take on the new year they must decide where to focus their efforts. AWeber , a provider of email marketing software, has released the results of a survey of nearly 1,500 small business owners to discover how...

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Private Label from StreamSend Offers Big Opps for Agencies and Resellers

Email marketing service provider StreamSend has introduced a private label offering, providing marketing agencies and resellers the ability to apply their own branding on the email and social media platform and a big opportunity to...

Create a Custom Email Template to Boost Your Email Marketing

:; By Kim Robbins, AWeber :: Savvy marketers need not to be convinced about the value of email marketing, and one of the best ways to boost email marketing this New Year is by enhancing the look and feel of outbound messages. To be...

Top Brands' Email Marketing Practices in Focus

Mailjet has released results from a study of email marketing practices in the U.S., France and Germany and in so doing uncovered some interesting trends among top brands and how tactics differ internationally. Perhaps most interesting...

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Mobile & Email: A Give and Take Relationship

Email has long been a popular form of digital communication, but as technology has changed the way in which consumers leverage email has also changed. To help understand consumers tendencies, WeMail , a popular email app, has announced...

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Small Business Email Gets Personal

Today, consumers are demanding a personalized experience more than ever and merchants not delivering one will soon find themselves falling behind the competition. ShopKeep , a cloud-based technology provider to small and independent...

Keep A Tighter Grasp On the Information You Send Via Email

From personal to commercial and business, email remains one of the most popular forms of communication. Like all data on the Web, email is subject to attack so it’s important that enterprises take the necessary precautions to...

Bring Your Digital Life A Little Harmony

While some may have doubted email’s staying power in the past, the channel has proven itself to be an invaluable part of any companies overall success. Gusto , a free iOS and web based email platform, has announced the addition...

Pursuing Automation & Relevance, Email Budgets on the Rise

Email and cross-channel marketing solution StrongView recently released results of its 2015 Marketer Trends Survey, confirming much of what you may likely expect from the channel - its awesome. For 61% of the nearly 400 respondents...

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