Posts tagged wm-mobile&pageindex=7 RSS

Mobile A/B Tests Get an Engaging Twist

A/B tests are good for analyzing specific goals within mobile apps, but a new engagement scoring feature in A/B testing from Swrve is providing brands with even deeper insights. The mobile app relationship marketing provider is helping...

Using Native Ads for Mobile App Discovery

Mobile network Appia has announced the launch of Discovery Ads, a native ad format for publishers of mobile websites and applications that could prove quite appealing to advertisers. The new format enables advertisers an opportunity...

Mobile Had a Huge Impact on Cyber Monday

The Cyber Monday numbers are in, and data shows that mobile had a huge impact on conversions. In fact, Shopatron reveals that Cyber Monday sales saw year-over-year (YOY) gross merchandise value (GMV) increase by 52 percent. And the...

Cybercrime Threatens the Holidays

Online purchases increase during the holiday season. Unfortunately, so does cybercrime. In fact, a new report reveals that the ThreatMetrix Global Trust Intelligence Network screened one in four U.S. e-commerce transactions on Black...

On Demand Mobile Testing

Mobile teams now have the ability to test on a project basis, thanks to a new pricing plan from Keynote . The mobile and Internet performance company has introduced “Project Pricing” for its popular mobile testing platform...

Mobile Ads Get a Local Twist

The advertising opportunities available on mobile are expanding everyday, and a new offering is helping brands increase in-store conversions. Online-to-offline local marketing and commerce platform Retailigence has teamed up with mobile...

UserVoice SDK for Andoid

More companies are moving toward subscription-based revenue models and in-app purchases, shifting the focus from customer acquisition to customer retention. Couple that with the corresponding surge in mobile app usage and the continued...

Webmaster Tools Showing Faulty Mobile Redirects

Google announced that it has expanded the Crawl Errors notification feature available in Webmaster Tools to help websites identify which pages are misconfigured for smartphone-optimized websites. The new Smartphone errors tab (seen...

Google Anchor Ads Appealing to Publishers, Advertisers & Mobile Users

As mobile website traffic increases, publishers are looking for ways to monetize users visiting through smartphones. The experience on mobile devices is much different from the desktop, as you likely know, so why aren't mobile...

5+ Mobile-Personalization Services to Know

Smartphones have become one of the most valuable tools for shoppers. These handheld devices can be used to not only find businesses on the go, but also to make purchases, research products and compare prices while in stores. All of...

Thanksgiving Day iPad Traffic Jumps by 95%

Although the busiest shopping weekend is just hitting its stride, early data suggests that website traffic on Thanksgiving Day reached new highs. In fact, data from Compuware’s Application Performance Managemen t business unit...

Mobile Site Showdown (INFOGRAPHIC)

How does your mobile site’s performance stack up next to some of the most popular sites on the Web? Thanks to a new Keynote study, it is easy to find out. The study measured the performance of 580 popular commerce, entertainment...

Push Notifications with Roost for WordPress

If you are posting new content to your WordPress blog with some regularity and want to ensure that the maximum number of subscribers is viewing it, you might want to consider Roost's new plugin that sends push notifications to...

11 Top iPad Apps with Unimpressive Ratings

The value placed on consumer reviews is at an all-time high – not only in the e-commerce space, but for the mobile app industry too. Good reviews get downloads, or at least that seems to be the consensus. Thus, enterprises spend...

Sparq Mobile App Engagement

After spending a lot of time and resources developing a mobile app, many businesses struggle to get consumers to engage with apps following the initial download. But could deep linking be the answer? A company that goes by the name...

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