Posts tagged wm-searchmarketing&pageindex=1 RSS

Optimization for Amazon

There's no denying Amazon's influence on the Web and in the e-commerce space in particular. It's such a significant player that many Internet retailers can't exist without it. If you're currently using Amazon but...

Who's In-Market for Your Products/Services?

Search is one of the best indicators of a person’s intent, but those who are selling products and services to business buyers, don’t always know that they are being searched for or what keywords are being used to search...

6 SEO KPIs to Review (or Start Tracking!)

:: By Travis Bliffen, Stellar SEO :: A single metric like keyword rankings cannot wholesomely describe the results of your digital marketing strategy. In order to see the “big picture” the key is to test multiple metrics...

A RankBrain Guide for Everyone

:: By Nikolay Stoyanov, NikSto.com :: Machine learning is the future of Internet search. With RankBrain, we finally have an artificial intelligence (AI) system that will give answers to all of our questions. In Oct. 2015, Google announced...

AMP Adoption Slow Going

After being released nearly two months ago, Google's Accelerate Mobile Pages project isn't seeing the level of adoption expected - at least not yet. A study released by SEO PowerSuite revealed that while most (75 percent) SEOs...

4 Ways to Create High-Ranking Content in Competitive Industries

:: By Travis Bliffen, Stellar SEO :: Drowning in the sea of content? You're not alone. Site quality is factored heavily in search ranking, and one of the most important aspects used by Google to determine site quality is content...

Using Quora to Build a Backlink Strategy for Your Website

:: By Amber Racer, Revital Agency :: Quora is a website dedicated to posting and answering questions. Users contribute by asking questions and answering questions . You might wonder what this has to do with marketing your website,...

What SMBs Need to Know about AMP

:: By Travis Bliffen, Stellar SEO :: Mobile search surpassed desktop search in 2015. Net users expect fast, friendly and accurate information to be instantly available. To meet those expectations on all devices, Google decided to roll...

Earning Clicks in the Knowledge Graph Era

:: By Travis Bliffen, Stellar SEO :: Google's algorithm updates are not intended to keep businesses with high-value content down. Instead, these are designed to ensure that Web users continue finding what they need and that they...

Local SEO Guidance from Google

Optimizing to acquire users on a local level is not completely different from doing so for the global desktop experience but there are some key differences. Google recently provided some updated guidance on how it determines a company's...

Industry Benchmarks for Google AdWords

Digital advertising solution WordStream released some interesting (and rather valuable) research on Google AdWords recently and if you're spending anything to acquire new users in the digital realm, the research is something that...

6 Web Elements Impacting Search Rankings

By Derek Iwasiuk, Engage the Crowd Companies spend a lot of time and money trying to access the best SEO services – mostly because of the positive impact that higher rankings have on a company’s online reach as well as...

The Web Ain't Dead; It's Just Mobile

If you've been dragging your digital feet about developing a better mobile presence, a recent Think With Google post shows some interesting statistics on where to begin (particularly for luxury brands). Mobile now makes up 88 percent...

3 Quick Wins for Better Local SEO

:: By Travis Bliffen, Stellar SEO :: The battle between websites can get downright fierce in some industries while other verticals require very little to rank or outperform their online competition. In either business scenario, there...

The Result of Google's Right Hand Side Ad Removal

What effect has Google's removal of advertising from the right hand side of its search results pages had on campaign spend and performance? There's quite a bit of data floating around that examines the development. SUBSCRIBE...

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