Posts tagged wm-social RSS

Monetizing the Social Data Stream; Twitter Acquires Gnip

Social data provider Gnip has been acquired by Twitter. Twitter, which is currently releasing a suite of new advertising products in the near future, will likely begin packaging and selling data, a service currently in great demand...

Social Analytics for Tumblr with Curalate

Digital marketing platform Curalate, which focuses on visual-social platforms like Pinterest and Instagram, is expanding its service offering, introducing analytics for micro-blogging service Tumblr. “A core part of the Tumblr...

Internet Retailers Leverage These 3 Tactics to Keep Users Coming Back

Every single Internet retailer has the same problem - keeping users returning to their website and ultimately buying more. Since it's less expensive (and more profitable) to retain rather than acquire, let's address three practical...

Into the Digital Mine; Digging into Twitter Insights with gShift

Search engine optimization software provider gShift has released an interesting new social keyword research module that will likely prove ideal for content marketers looking to gather data from the conversations a brand’s audience...

Spredfast Takes First Global Step

Opening an office overseas is definitely a big step, for any company, (just think about all the logistics involved), but Spredfast , an independent social relationship platform, has made this major move as part of the company’s...

Like a Boss, Facebook Still Controls Social Login

When it comes to social login, Facebook is still the boss. New data out from Gigya reveals that 51 percent of consumers used their Facebook credentials in the fourth quater of 2013 to sign in to services (retail or otherwise) - up...

Digital State of the Media

"Media" is an increasingly important element of the digital ecosystem. In its annual State of the Media report, cloud-based marketing and PR software Vocus explores just how much social media and traditional forms of media...

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The Future is Bright for Social Commerce Platform ShopSocially

Social commerce platform ShopSocially has surpassed a significant milestone - reaching 65 million end-users in 2013 - an increase of nearly 50 percent from 2012. The Mountain View, CA company indicated that it served nearly 200 percent...

BBC News Redefines Social Publishing with its 'Instafax' Approach

Most brands struggle with social media (information publishers, service providers and e-commerce merchants) but there are definitely some stand outs and they deserve a close look. The BBC News for example, recently retooled its Instagram...

E-Commerce in Your Twitter Stream

While information publishers and service providers still struggle with how to best use the platform, Twitter is reportedly extremely close to releasing an e-commerce solution of its own, as a new deal pends between the social network...

Mobile Coupons in Action; On Social & In-Store

As consumers increase their use of digital coupons on mobile devices (and on social networks), retailers are set to enjoy a rather joyful holiday season. CodeBroker, which provides "shopper marketing" solutions, announced...

For Influencers, Display Ads Decline in Favor of Social Sponsorship

IZEA released its fourth annual "State of Sponsored Social" report and found that content sponsorship has become more lucrative than display advertising. In fact, 55.7% of influencers now say they make more money from sponsorships...

How Will Apple Use Topsy Tech?

Social analytics company Topsy was acquired this week by none other than Apple - for a reported $200 million. The solution allows customers to search, explore and analyze over 425 billion tweets from 2006 to the present in order to...

December Brings BIG Engagement Increases for Facebook Promotions

What's the best month to run a Facebook promotion? December, of course - so get going! App building platform Shortstack recently examined data from 50,000 active Facebook pages and 300,000 custom Facebook Page apps (which in total...

Who's Driving Shopping Traffic for 'Net Retailers?

Data from RichRelevance's latest Shopping Insights study , which examined nearly 700 million shopping sessions, reveals the degree to which social channels are impacting e-commerce today and how they are comparing against one another...

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