Posts tagged wm-social RSS

Get Into UGC with Chute Stories

User-generated content (UGC) solution Chute launched Chute Stories, a new app that will allow marketers to add UGC photos and videos that are discovered and managed through the Chute system (as well as owned content) into text-based...

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BlueStacks Integrates FB Live to Bring Mobile App Streaming to the Masses

Facebook Live is great and all, but contextual streaming outside of the platform is the real future. Mobile gaming platform BlueStacks announced an integration with Facebook Live this week that will allow its 150 million users to stream...

Why a SMAC Strategy (Social, Mobile, Analytics and Cloud) Is a Necessity

By Arindam Ray Chaudhuri, AgreeYa Solutions Social, mobile, analytics and cloud technology is everywhere these days. Collectively referred to as SMAC, these forces individually have the ability to make great change in businesses, but...

Don't Ignore This Simple Pinterest Performance Hack

Pinterest is fast becoming a network of secondary importance, but there are some "tricks" that social media marketers can leverage to improve their performance. The once-darling of the digital world recently published a guide...

Gather Useful User Data with Twitter's Audience API

Twitter announced that its Audience API is now ready for prime time. The general release of the API makes it possible for brands to gather insights on the Twitter users interested in their products. SUBSCRIBE to Website Magazine &...

Affiliate Marketing Comes to Reddit with Viglink

Popular social sharing site Reddit will soon be launching a test to a percentage of its visitors to automatically rewrite links to some 1,500 online merchants so they include a Reddit affiliate code. The test, which will go live on...

Sentiment Analysis On the Desktop

With the immense amount of data available to brands today it can be easy to overlook sentiment, which can prove detrimental to effective analysis. While there are numerous SaaS solutions on the market to conduct sentiment analysis...

Oracle Adds This Audience Tracking Tech to Data Cloud Biz

Enterprise software provider Oracle has acquired AddThis, a solution that provides social sharing tools and audience tracking technology. AddThis says it currently covers activity data for 1.9 billion monthly unique visitors and over...

Smarter Ads for Catalogers; Rethinking Retargeting

Marketing automation company SocialWire has rebranded to Manifest and announced the availability of a new multi-channel product advertising platform that will enable retailers (including brands such as Neiman Marcus, Gilt and Choxi...

Using Social Engagement to Rank Retail Photos

Images are everything in social media, and in retail. Knowing this, marketers and retailers invest in photography services and technology in hopes the right images will elicit more clicks and, thus, more conversions. What many organizations...

AddShoppers Social Solutions Come to Demandware

Onsite commerce marketing platform AddShoppers, used by more than 10,000 brands, announced that its suite of applications is now integrated into the Demandware Commerce cloud. AddShoppers’ LINK cartridge allows Demandware merchants...

Facebook Unveils "Instant Articles" to Speed Up Mobile Experience

Facebook has recently introduced a new feature that will be of particular interest to information publishers titled Instant Articles . Loading up to ten times faster than standard mobile Web articles, Instant Articles was designed...

New Local-Social Enhancements Arrive at Brandify

Where2GetIt has unveiled a new version of its Brandify platform, which includes new local-social capabilities and functionality. Brandify’s new Local-Social CRM, for instance, gives brands the ability to publish content on major...

Facebook Bets on TheFind for Better Ads

Facebook is focusing on delivering better ads to its users with the social network’s recent acquisition of TheFind. TheFind is a discovery shopping search engine where users can shop for items from a variety of online retailers...

Visual Product Recognition Gets Automated

Consumer engagement marketing SaaS platform Offerpop has partnered with visual product search platform Slyce - and things are about to get automated. Brands using the Offerpop platform will be able to encourage customers to share product...

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