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In today’s digital age, it is important for every business to broaden its audience reach by maintaining a presence on four of the ’Net’s most popular social networks – Facebook, Twitter, Google+ and LinkedIn...
When running a home-based business, the pressure of completing vital daily actions, in addition to time constraints, means social media strategy may not be your highest priority. But to outreach to an extensive customer base, build...
Monitoring customer conversations from multiple sources is a challenge for businesses of any size. But with SDL Social Intelligence's August 2012 update to SM2, a business intelligence product, small and mid-sized businesses (SMBs...
There are many uncertainties regarding the impact that social media has on conversions for e-commerce merchants, however, a new study from Ecwid reveals that purchases resulting from Facebook referral links grew significantly during...
The world’s largest social network made waves on the ’Net yesterday with the launch of a new tool called Graph Search. The tool essentially allows people to discover information based on data that Facebook has collected...
By Richard Pasewark, CEO, Visible Technologies This past year the social media and marketing world saw many evolutionary changes including the IPO of Facebook, market consolidation and increased adoption of social media sites like...
Brands can now see how their Facebook Page ranks with local fans thanks to the new Local Page Ranks tool from Socialbakers. The social media analytics provider released the tool to help companies discover where the majority of their...
As the social Web continues to expand with more ways for brands to connect with their customers, there is still one network that outperforms the rest – Facebook. This is because the world’s largest social network allows...
One of the hardest things about sharing your content with the Internet via social media is trying to find the perfect way to distill all of your content into a single, sharable phrase. This problem is especially pronounced on Twitter...
Interacting with fans through social media helps merchants foster relationships with their customers, and a new application from Wishpond makes this task easier than ever. This is because the social marketing solutions provider has...
The Web is a social place now, and that’s just something that we’re all going to have to get used to. Today, the vast majority of end users are demanding, if not already expecting, the brands that they engage with to have...
Over the last few years social networks have made a huge impact on how businesses operate (to say the least), and Web workers should know that there are no signs of this trend slowing down anytime soon. Not only do most businesses...
Facebook just took a giant leap into local search. This is because the world’s largest social network has updated the “Nearby” feature in the company’s iOS and Android applications. The update makes it easier...
Klout scores may finally be able to do more than just boost your ego thanks to a new integration with social media analytics software provider Crimson Hexagon . Now, Klout influence scores will be a standard component of the Crimson...
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