Posts tagged wm-software&pageindex=2 RSS

5 Ways to Get Started on Website Personalization

By Noah Logan, Upland Software The sales and marketing funnel is dramatically different now than it was just less than 10 years ago. According to Forrester Research , today's B2B buyers may go up through at least two-thirds of...

How DAM + The Cloud Can Help in Today’s Content Hungry World

:: By David MacLaren, MediaValet :: There’s a lot of discussion in the marketing industry today about product companies evolving into media brands – basically, companies are now having to function as both product companies...

Franchise Management for Every Franchisee

Small business owners are so busy with day-to-day tasks that it can be difficult for them to find time to focus on marketing campaigns. This is not only the case for independently owned SMBs, but also for franchisees, who, in addition...

eZanga Puts Click Fraud in Its Sights

For as long any many of us can remember, click fraud has been the bane of the digital advertising experience. Make no mistake, it's still here, but its impact is lessening thanks in great part to the maturing technologies of our...

Get Fired Up About TrialFire

It's a pain in the digital neck waiting for someone else to integrate a new third-party tracking code or to test something on your website. A new software solution, dubbed TrialFire , gives marketers, designers and webmasters more...

Disqus Brings Programmatic Mindset to its Discussion Platform

Programmatic and native are the buzzwords that will take digital marketers and Internet advertisers into 2015 - they are the trends shaping the industry, its economics and how brands engage with their audiences. When you find a promotional...

From PSD to CSS with Adobe's Brackets

Adobe's open-source text editor Brackets has reached version 1.0, a major milestone for the solution which has seen 45 releases in its three-year history, fulfilling Adobe's promise to release early and often. Adobe also unveiled...

Zoho Books Unveils Square Integration

Zoho Books has unveiled an integration between its online accounting software and Square, which aims to reduce the time business owners spend on re-entering and reconciling their sales transactions in Zoho Books. Square is a point...

New Services Economy Sees Digitization of Products Into Services

Digital commerce solution Avangate's Fall 2014 release is aiming to help companies move beyond traditional payment transaction models and increase long-term customer revenue and retention with the introduction of more than 200...

Better Mind Mapping for the Enterprise

Mind-mapping software Mindjet is setting their sights on the enterprise. A new version of the immensely popular solution (influenced heavily by customer input according to the company) provides improved visualization, management and...

Why Your Employees Hate Your Outdated Intranet

:: By Tim Eisenhauer, Axero :: Back when the concept of the "intranet" was first introduced to the business world, many organizations were quick to be the first in their industries to make the shift toward what was commonly...

Think Inside the Square for Product Shipping

With Americans alone expected to spend $327 billion shopping online by 2016 merchants have no choice but to have a battle-tested shipping procedure in place to quickly distribute their goods to consumers. ShipStation , a Web-based...

Email & Retail Customer Loyalty in Focus

Email marketing automation provider dotMailer has released a series of updates to its Magento extension designed to help retailers drive engagement and loyalty. The updated plugin most notably offers retailers the ability to integrate...

Dealing With the Tedious Task of Sales Tax

To become a successful small business not only must you have a meticulously planned strategy but you must also understand all of the rules that govern how you do business. One of these rules is Internet sales tax. Avalara , a provider...

Brands Puts Voice of Customer in Action

Consumers' influence is growing, and the savviest brands today are deploying technologies which enable them to capitalize on this trend. Software-as-a-solution provider Qualtrics, for example, just released its new Vocalize platform...

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