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Digital Stuff You'll Freakin' Love

Welcome to the Website Magazine Weekly Roundup! As most of the U.S. is preparing for a long holiday weekend to celebrate the official end of summer, Website Magazine editors have been hard at work, scouring their content feeds, exploring...

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The Tale of 5 Blind Marketers: Moving to a Customer-Centric Philosophy

:: By Bruce Ernst, Monetate :: There’s an old tale many of you may be familiar with of the five blind men traveling in the jungles of India . In the story, the five blind men come upon an elephant. One blind man feels the elephant’s...

7 Reasons Why Most Mobile Apps Gets Uninstalled

:: By Ketan Parmar, Yudiz Solutions :: A whopping 26 percent of apps are only used for one time and then they are uninstalled by the user. This statistics is an indication why so many apps fail to make a mark or to put it otherwise...

How to Boost Your Conversion Rate without Paying a Dime

:: By Scott Polk, ObsidianEdge Marketing :: What is a conversion? A conversion is simply any action that you desire for a visitor on your website to take. The most desirable type of conversion is usually a sale, but there are many...

3 Tips for Navigating the Website Development Bidding Process

By Roy Chomko, Adage Technologies When a business approaches a development firm looking for a new website or mobile application, the first thing they typically want to know is the end cost. But, providing a fixed price is more challenging...

Stop Spamming – 5 Ways to Elevate Your Mobile Messaging Strategy

:: By Bob Moul, Artisan Mobile :: For marketers, mobile push notifications are a valuable tool. As a direct channel to consumers, these mobile messages can help you raise brand awareness and improve customer engagement. Unfortunately...

Action! SEO for Videos – Long Live Spam (Proof Inside)

:: By Travis Bliffen, Stellar SEO :: If you have ever wondered how people get exposure for their videos on YouTube and other platforms using SEO, this is the article for you. If you think video SEO isn’t needed, read on. Why...

Google Analytics Can't Do It Without You

:: By Eric Fettman, E-Nor :: Google Analytics is a very powerful tool, but users need to fill a number of out-of-the-box gaps to fully understand source attribution, user actions and conversions. Many users new to Google Analytics...

Bing Gets Conversational with Search Users

Bing still receives a fraction of the search volume that Google does, but the search engine is doing some unique things to help it stand out. The search platform released a new feature last week that better leverages Bing's focus...

Achieving a Fast and Frictionless Checkout

By Ariel Weil, Yottaa As mobile devices and tablets usurp desktops, e-retailers continuously seek ways to ensure their retail experience succeeds across all handheld platforms. But as anyone who has ever made a purchase on their smartphone...

5 Ways to Rethink the Way You Rebrand

By Chris Tomeo, K2 It’s no small feat, but a truly successful rebrand must be bold, flexible and radiate the soul of the company — the essence and resolve that drives everything from the way a product is developed to the...

Roll Out the Red Carpet: 3 Ways to Make the Customer King

:: By Tara Sporrer, Moxie :: The U.S. e-commerce market is expected to swell to $414 billion by 2018. There is plenty of business to go around, but how does a business succeed in such a large market? Successful businesses recognize...

The Importance of Real-Time Analytics: Drivers and Challenges for Digital Marketers

:: By Dave Stewart, CAKE :: Plenty of buzzwords and fads in the digital marketing landscape come and go. While some simply disappear, others adapt and linger, and some even blossom into an entire business ethos. One recurring phrase...

7 Steps to a Successful Mobile Deployment

:: By Gabe Sumner, Telerik :: Last year, Sundar Pichai, head of the Android and Chrome teams for Google, announced Google Play offers more than 1 million apps. Shortly thereafter (and not surprisingly), Apple CEO Tim Cook announced...

3 Ways to Make Your Awesome Web Design Provide ROI

By Gabriel Shaoolian Blue Fountain Media Businesses that have finally finished their new websites are generally really excited to see what kind of sales they will generate. However, just because a website is done and looks “awesome”...

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