Posts tagged wmfeature&pageindex=10 RSS

Conversion Rate Optimization & the Role of Data Science in the Modern Enterprise

Just a decade ago, conversion rate optimization (CRO) was the playground for early adopters who demonstrated that website traffic means nothing if visitors do not convert into customers. Today, CRO has become an important staple for...

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Responsive Vs. Adaptive Web Design

When designing and building a website today, it’s essential for enterprises to think about how users will access their website - will it be from desktops, smartphones, tablets (or all three)? What’s not as clear to many...

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Achieve Superstardom on LinkedIn

In pop culture, there are some stars that have staying power and some that clearly do not. The same can be said of social networks. Although we will not know how the Web’s most popular social networks will ultimately fare for...

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5 Mobile Website Issues Marketers Need to Watch

:: By Daniel Weisbeck, Netbiscuits :: Despite the effort and investment that has been made in improving mobile websites, they are still falling far short of visitor expectations. According to internal research, the top issue for people...

Super Easy-to-Follow Tips for Better Local SEO

:: By Travis Bliffen, Stellar SEO :: Even for businesses whose service area is limited to a small geographic region, search engine optimization is still an effective method of driving targeted traffic to their websites. In fact, there...

Nominate Now: Best Web Design of 2014

As Website Magazine editors are busy wrapping up a few end-of-year articles, we have reached out to our subscribers for help selecting the best website designs of 2014. Although we have already received a variety of quality nominations...

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5 Predictions for Customer Experience Management in 2015

By Nate Barad, Sitecore In 2014, we heard a lot about this thing called customer experience. The challenge is that most organizations aren’t doing much to change the way they operate in the face of this coming trend. In 2015...

Post-Holiday Plan of Action for Retailers

Most merchants spend the better half of a year planning for the holidays – preparing their inventory and putting together marketing campaigns that will help them maximize profits during the busy months of November and December...

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Is Your Social Media Helping or Hurting Your Employer?

:: By Abby Perkins, Software Providers :: Social media is a great way to connect with friends and coworkers. It's also a platform on which you can help your employer by promoting your company. But on the other hand, what you innocently...

DIY vs. DIFM - Which is Better for SMBs?

By Gil Ilani, Camilyo Building a website is like building a house, in that there is a whole spectrum of options for how involved you want to be in its construction. On one end, you’ve got the Do-It-Yourself (DIY) approach, where...

How Important Is ‘Word of Mouth’ To Your Web Marketing Strategy?

By Matthew Langham, Search Laboratory Word-of-mouth marketing may have evolved from phone calls and face-to-face conversations to social media posts and comments, but its importance remains the same. Marketing guru, Geno Church, found...

10 SEO Tools to be Thankful For

:: By Travis Bliffen, Stellar SEO :: Many of the tasks involved in setting up, managing and running an SEO campaign can be quite time consuming. Thankfully, there are several tools that can be used to improve efficiency and automate...

5 Tips for Online Holiday Retail Success

By Adam Forrest, Demandware The five-day holiday shopping bonanza is nearly upon us. It is the “official” start to holiday shopping that sets the tone for retail success for the rest of the season. The entire business is...

Google Shopping Updates for Black Friday (and Beyond)

Google announced several major updates to their Shopping program for online merchants and retailers last week in advance of Black Friday (and the entire holiday shopping season). Let's take a closer look at what the additions and...

Quick Tips for Managing Your Email Inbox

By Michelle Wicmandy, Collective Changes Email can be a valuable communication tool. But, receiving more than 200 messages daily can easily consume the entire day. Even worse, when poorly managed, email can stop productivity. In fact...

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