Posts tagged wmfeature&pageindex=11 RSS

Social Snapshot: October 2015

The holidays aren’t quite here yet, but the ’Net’s biggest social networks were already delivering virtual presents in the month of October – particularly Facebook. Not only did the world’s largest social...

5 Ways Web Automation Improves Online Customer Experience

:: By Ohad Rozen, Toonimo :: By the end of next year, 89 percent of companies predict that they will separate themselves from their competition on the basis of customer experience—more so than product and service. For many of...

Need More Customer Data? Improve Your Design.

:: By Larry Alton, @LarryAlton3 :: For most businesses, customer data is as good as revenue. When more customers give up their names, email addresses and other forms of personal information, you get valuable ammunition you can use...

7 Plugins Every WordPress Site Should Use

:: By Travis Bliffen, Stellar SEO :: As Web professionals already know, having a fast, secure and user-friendly site is crucial to better search positioning, user engagement and in driving conversions. Today we are going to look at...

Use Timing Strategies to Increase Open Rates

:: Gurjit Sandhu, Yesmail :: How to Increase Open Rates for Holiday-Themed Email Campaigns From back-to-school to Black Friday, all holidays lend themselves to one thing: an increase in promotional emails. Though some marketers may...

9 Facebook Changes to Know

Facebook has been busy rolling out updates this month, so Website Magazine put this information in one place to make it convenient for ’Net professionals to catch up with the social network’s latest news. From new ad formats...

Introducing Communities for Care, Content and Conversions

There are some purchases – appliances, jewelry and technology to name to just a few – that require a community to complete. Shoppers typically do their due diligence looking for testimonies from their peers to feel confident...

Best Practices for Measuring the Performance of a Responsive Website

:: By Jeff Porter, Webtrends :: Lots of companies – and more so every day – are spending time and money to develop responsive design websites. The go-forward goal is commonly to provide a consistent experience across devices...

Contextual Commerce for the B2B World

:: By Chris Dalton, CloudCraze :: Everything we do in the commerce world is executed with the goal of simplifying the purchase process. In other words, the faster a retailer (or B2B seller) can get a customer to convert, the more revenue...

5 Inexpensive Ideas to Promote Your First Product

:: By Hobbs Karg, Fueled :: There are countless numbers of people who launch new products, but those who have a solid marketing strategy are the ones who become successful. Being able to engage your current customers while appealing...

What’s In Store for SEO in 2016?

:: By Travis Bliffen, Stellar SEO :: Next year will yield more than a few of the typical “SEO is Dead,” “Link Building Deemed Ineffective,” “Inbound is the New SEO” type articles, and I can say definitively...

5 Winning Strategies to Boost Online Sales Now

:: By Doug Cohen, SiteSpect :: There is no sure thing when it comes to achieving online sales success. Retailers invest a great deal of time and money into creating highly strategic campaigns, offers and sales to outpace and outsell...

How Marketers Can Overcome Ad Blocking With Stronger Content

Adam Phillips, PureCars Following the recent launch of Apple’s newest iOS 9 software, many publishers and digital marketers are left wondering how their content will reach consumers. The new ad blocking Safari extensions allow...

Re-Evaluate the Engagement KPI

By Scott Clark, Innovid After spending decades trying to quantify "Engagement" as a KPI, brands and advertisers have all but cast it off—just as unceremoniously as they did other “fluffy” KPIs like awareness...

Initial Order Volume Reveals Future Behavior of Shoppers

Recent research from Optimove reveals that 62 percent of customers will never place a second order from an Internet retailer, and only 16 percent will make more than three orders. Repeat customers are obviously important to the success...

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