Posts tagged wmfeature&pageindex=12 RSS

The Death of the Static Image

Russ Somers, VP Marketing, Invodo Imagine clicking through search results only to find a visual wasteland of a site. No hero photo, no product images, no alternate views. You’d feel abandoned. Plain text and links aren’t...

5 Must-Have Google+ Circles for Brands

Google+ holds a treasure trove of features that brands can leverage to engage with their audiences, and one of the most overlooked features is “Circles.” Google’s Circles enables users to filter the people they follow...

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Panda 4.0: Good News for True Performance Marketers

Sylvia Nankivell, Traffic Acquisition Manager at Affiliate Window When we hear Google has released another algorithm update, site owners, and in particular affiliate site owners, tend to feel a sense of anxiety, and sometimes even...

Mobile SEO Best Practices in 2014

:: By Travis Bliffen, Stellar SEO :: Anyone working in the online community should be well aware of the growing bias toward browsing and buying from mobile devices. If you as marketers, Web professionals or business owners fail to...

The Latest and Greatest in Internet Retail

Industry trade shows provide a good place for professionals to connect with one another and obtain new sales opportunities. These events, however, can also be a great place for companies to drive brand awareness. Most recently, Website...

Google Wallet Comes to Apple. Will Adoption Come Next?

Getting consumers to purchase the items in their shopping carts is no easy task, especially on mobile devices. In fact, 97 percent of mobile shoppers abandon their shopping carts. Google hopes that by speeding up the check-out process...

Is This the End of Paid Media?

Few would argue the positive role that advertising has played in the success of digital enterprises but there are, of course, more channels that need to be integrated into your overall marketing and promotions initiatives. Conductor...

Goal-Setting Ideas for Content Marketing

:: By Aby League :: Content marketing provides limitless possibilities for a brand's acquisition and retention efforts. It can be one of the most basic and most cost-efficient means of marketing. On the other hand, it assumes success...

Finding the Optimal Email Frequency

Email is the virtual workhorse of digital marketing and every Web worker knows it. But knowing how often and when to hit send is a common challenge email marketers face. Although there may not be a "right" answer when it...

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10 Ways to Snag a Top Software Engineer

By Matt Mickiewicz, Cofounder/CEO of Hired The demand for tech talent has reached a fever pitch. Companies are battling it out to win the best and the brightest - and the demand shows no signs of stopping. In fact, according to Glassdoor...

Google's Panda Update Spells Trouble for Some PR Wire Services

Google's Panda update (v4) has once again put an emphasis on unique and original content, rewarding sites that produce quality work consistently and punish those that do not. While eBay has gotten a bulk of the media attention...

The Social Strategies of a Top Brand

Social media presents businesses with terrific and measurable acquisition and retention opportunities, but when organic reach plummets and engagement stays on the networks (rather than brands’ websites), something has to give...

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Font Watch: Adobe's New Source Serif

Adobe recently released its third open-source typeface last month and typography nerds are pretty excited. The new Source Serif font was designed as the serif counterpart to Adobe's popular Source Sans family. Source Serif has...

Understanding the Beast that is Social Media

Social media is like a wild animal. You can never be positive what it’s going to do or how it’s going to treat you. Today, marketers must do their best to understand and tame this beast. If used correctly, social media...

SEO - Page Ranking Without Links?

Those responsible for SEO know just how important inbound links are, but what happens when content doesn't acquire any natural citations? Can it still rank in a competitive position? How does Google determine the relevancy of the...

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