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3 Simple Content Marketing Tips for Retailers

Content marketing is a growing trend in the e-commerce industry, with data from the Content Marketing Institute revealing that more than half of B2C marketers have a content strategy set in place. Not all content marketing strategies...

The Future of The Store is Already Here

By David Trice, ENGAGE.cx The retail industry has undergone some pretty incredible changes over the past few years. From new payment types to variable store footprints, how and where goods are stored and sold has completely morphed...

5 Ways to Go Beyond Google's Mobile Minimum

:: By Larry Alton, @LarryAlton3 :: So you survived Google’s deadly “Mobilegeddon” update. You’ve run a clean test of your site’s mobile-friendliness and according to Google, every page of your site is...

5 Tips to Choose the Right Image for Your Digital Project

By Carmen Pietraru, Dreamstime Content Strategist We're living in a highly visual technology world, so finding the perfect image is crucial for any digital project. Whether the image is the core of the design, it has a supportive...

How Brands Can Be Sorry on Facebook

There has been a lot of chatter that Facebook is working on a “Dislike” button since Mark Zuckerberg’s Q&A session yesterday when he answered questions from people around the world. What consumers should know...

The Mobile Payments Race; Stripe Unveils Relay API

Even though mobile devices now represent a majority (60 percent) of Web browsing traffic, they account for a much lower percentage of purchasing in the digital realm. There are, of course, plenty of payment processing solutions available...

Want to Start an SEO Agency?

:: By Travis Bliffen, Stellar SEO :: For many of you the thought of doing more SEO work than your own website already requires is a nightmare, for others, like myself, the challenge of SEO is alluring. I started doing SEO like many...

Turn Video Ads into Shoppable Holiday Experiences

Every year it's the same story: The looming holiday season brings equal parts magic and tension. Between finding the perfect gift, juggling travel plans and preparing mentally for the inevitable family drama, consumers don't...

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Customer Acquisition for E-Commerce Retailers

Enterprises can't grow (or exist for that matter) without a steady stream of new and qualified leads (customers). It is a challenge for all 'Net professionals, of course, but particularly difficult in the realm of e-commerce...

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Should Retailers Leverage a CRM?

"Don't I need a CRM before I can do that?" This is a question asked daily by retailers around the world. Creating strong relationships with customers is essential in the retailing industry, so it's important to consider...

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5 Companies Disrupting the Web

“Small groups of people to use technology to disrupt industries.” This was a dominant theme in Gartner Vice President, Distinguished Analyst Don Scheibenreif’s keynote address at Gartner Customer 360 Summit 2015 in...

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5 Ways to Create a Secure and SEO-Friendly WordPress Website

By Kelly Meeneghan Peters, 1&1 When it comes to running a successful business online, security and searchability often rank high on the priority list. All businesses - whether they transact or not - need to ensure that they are...

Turn On the Lightbox, Tune Into the Interaction Experience

Don't underestimate the importance of even the tiniest user interactions on a website, from link effects to scrolling as well as every digital detail in between. One such interaction that takes place on millions of websites each...

Mobile Survival Guide (2015)

People certainly love their mobile devices - some, it seems, are actually addicted. According to a recent report by Yahoo-owned Flurry, nearly 280 million people worldwide can be classified as "mobile addicts," launching...

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How to Get More Positive Reviews on Yelp

:: By Travis Bliffen, Stellar SEO :: Eighty-three million people visit Yelp each month, making it a significant influencer in where consumers spend their money. If that weren’t enough, Yelp not only has a dominant presence on...

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