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Walking the Talk of Consumer-Centricity

More than 80 percent of marketers plan to shift budgets to be more consumer-centric in 2015 according to a new study from Leapfrog Marketing Institute. The study indicated that marketers will redirect their spending from channel- or...

Web Tech Watch: Week 6, 2015

Welcome to another edition of Website Magazine's Web Tech Watch series, a Friday special profiling some of the most interesting and inspiring Web-related technologies, tools, products and services our editors have come across this...

The Nitty Gritty of Buying or Selling a Website

:: By David Meade :: Buying or selling a website is a lot about positioning. You need to have all of your due diligence in place before you proceed. You need to strategically game out a professional price and prove the basis for it...

10 Ways to Design An Effective Pricing Page

:: By Milad Oskouie, Infinite Conversions :: If you run a software-as-a-service (SaaS) business, or you only have one product to sell, then you probably have one single, dedicated pricing page. Here's how to make sure your pricing...

What to Know About Amazon Giveaway

By Allison Howen & Derek Schou, Website Magazine Associate Editors Giveaways have risen as one of the most effective ways for businesses to stand out in social media's crowded newsfeeds, as well as foster consumer engagement...

Top 5 Most Clickable Valentine’s Day Native Ads

By Maria Shinkevich, MGID Advertisers all know it is important to take advantage of the seasonal calendar and Valentine’s Day is no exception. But as we march forward toward the big date, it may be worthwhile to look closer at...

60-Minute SEO: A Daily Planner

:: By Travis Bliffen, Stellar SEO :: Many of you are familiar with the positive impact that SEO can have on your website and more importantly, on your ability to generate leads and sales online. While you can’t deny the importance...

Personalization for the Digital Customers of 2015

Whether they are looking for a breaking news update, a new pair of dress shoes or a place to purchase airline tickets, today’s consumers can take their digital business anywhere – causing companies to scramble to find and...

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What to Expect in E-Commerce Security in 2015

By Dan Radak, Crucial Hosting Company The Internet opened a new commerce market and new possibilities for profit, but also brought new challenges for entrepreneurs. Naturally, the issue of safety is a big one when it comes to e-commerce...

5 Apps That Make Running a Business Easier

:: By Dylan Chadwick, Fueled :: Starting or managing a business from the ground up was never an easy task. According to Intellectsoft , the three biggest issues today’s business owners face are creating a virtual office, communicating...

The Marketing and Sales Battle: Efficiency vs. Effectiveness

By Mark Yeager, Yeager To say sales and marketing departments are often at odds with one another is nothing new in business, and often gets treated with acceptance and some eye rolls. But since this ongoing battle often results in...

10 Free Tools to Help Your Small Business Succeed

:: By Dylan Chadwick, Fueled :: Today's business world, a rapidly evolving landscape seemingly dominated by technological developments, staggering international markets and a few multibillion dollar mainstays, may seem more challenging...

Web Tech Watch: Week 5, 2015

Welcome to another edition of Website Magazine's Web Tech Watch series, a Friday special profiling some of the most interesting and inspiring Web-related technologies, tools, products and services our editors have come across this...

Building an Awesome Sidebar from Scratch

:: By Alex Clark, Growth Spark :: One of my favorite features to build on a single page or documentation site is some kind of navigation that stays with the user as they scroll and highlights the section they are on. These sidebars...

4 Social Media Updates to Make Right Now

In the race to win brands’ advertising dollars, social media networks are pushing out updates faster than consumers can hit like, retweet or pin. In the last few weeks alone, Pinterest improved its guided search , Twitter offered...

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