Posts tagged wmfeature&pageindex=22 RSS

How to Recognize Digital Whales

:: By Tomer Ben Moshe, CoolaData :: It is often said that 20 percent of an online company's users represent 80 percent of their revenue. "Whales" (those spending freely and liberally, and taking the most action on websites...

Tips for Cleaning Up Your UX

:: By Keval Padia, Nimblechapps :: User interface (UI) and visuals do not define user experience (UX) by themselves, but surely form a huge part of delivering the ideal UX. The user interface and visual properties of a site, an interface...

The Secret Behind the Digital Product

:: By Geoff Wilson, 352 Inc. :: Sometimes the term “custom Web development” just doesn’t cut it. Though there are tons of websites that look amazing or deliver great functionality, many companies lack a development...

Web Design vs. Development: It’s Not About Picking a Side

:: By Lalit Sharma, Ranking By SEO :: The premise that Web designers should learn to code continues to grow as the distinction between Web design and development becomes more blurred. While it’s important to be continually learning...

Reduce Customer Stress, Improve Conversions?

With an unimaginable number of products and sites to choose from, holiday shoppers are overwhelmed. In fact, customer advocacy platform Needle , released results today from a national consumer survey finding that gift-giving causes...

Be a Social Santa this Holiday Season

Social will, without a doubt, be top-of-mind for Internet retailers this upcoming holiday season. For this channel to lead brands through the holiday blizzard, however, retailers must first have a solid strategy set in place. ..::...

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STAND OUT & Engage Shoppers on Social

:: By Guy Yehiav, Profitect :: Today’s traditional retailers are faced with the persistent challenge of standing out against both increasing competition and e-commerce giants. As a way to deliver relevant information to consumers...

Share User Data to Gain Incremental Revenue & Audience Insight

Companies like Facebook and Google have an immense advantage over independent publishers thanks to their impressive scale and massive data stores. It is nearly impossible for small and mid-size publishers, however, to create their...

3 Sign It's OK to Gamble on a Startup

Working for the right startup can be fruitful - just ask the many millionaires Facebook's IPO created . "Equity-based compensation" is not uncommon when companies can barely afford their rent, let alone some of the industry's...

Video-Based Shopping Comes to AdWords

Google introduced two new video formats in AdWords - TrueView for Shopping and Shopping ads on YouTube. The new TrueView for Shopping product enables marketers to display interactive video ads that contain actionable shopping "cards...

Pubfood and the Rise of Header Bidding for Publishers

Automation is rapidly transforming digital advertising, reducing media-buying inefficiencies and improving audience targeting, allowing both publishers and brands to deliver more relevant messaging to consumers. The issue online publishers...

Securing Your WordPress Blog for Rankings, Revenue & Reputation

:: By Travis Bliffen, Stellar SEO :: WordPress sites are a primary target for hackers. Those who haven’t already taken precautions against certain attacks, run a high risk of leaving vulnerabilities open to hackers. A compromised...

What is Sessionization and Why Does it Matter?

:: By Tomer Ben Moshe, CoolaData :: Companies can use behavioral analytics to understand how and why users behave the way they do, when online or on mobile devices, and predict future trends and errors. One of the unique tools used...

An A.I.-Powered ‘Personal’ Buy Button

Browser extension developer Shop.co has launched a personal "Buy button" for consumers. What does this mean for e-commerce merchants? Unlike the first-generation buy buttons being tested by social media sites and e-commerce...

Unlocking Revenue Through Innovation

Retailers are projecting growing sales and revenue but believe greater investment in innovation in an omnichannel strategy (including website, mobile and social media channels) will be needed to remain competitive according to the...

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