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Photoshopapalooza - A Photoshop Guide

Unbelievably, summer is already halfway over. Some sun seekers get to celebrate the last few warm weeks by hitting up their favorite beaches or attending local music festivals like Lollapalooza, others are keeping occupied with their...

Become a SoLoMo Superstar with WordPress

Today's savviest blogs and brands understand the importance of a seamless social-local-mobile experience not only for the experience of end-users, but also for visibility on the search engines. WordPress, by far the most used CMS...

Google Knowledge Graph’s Impact on SEO

:: Travis Bliffen of Stellar SEO reviews how SEO could change when Google Knowledge Graph is fully integrated and gives readers actionable advice on how to prepare for it. :: Back in mid-2012 Google dropped yet another bombshell on...

The Extent to Which Bad Reviews Hurt Mobile Apps

:: By Alex Genadinik, Problemio :: If you have a mobile app, as part of your marketing plan, you must maintain a great app store listing. And, since your app reviews are a very large part of your app store listing, it is absolutely...

30 Conversion Tools for Merchants

Conversions are like puzzles, because in order to obtain a sale, merchants must first put all of the right "pieces" into place. These pieces include anything that directly impacts the user-experience or a prospect’s...

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LinkedIn Follows Facebook Into Sponsored Updates

Regular visitors of the LinkedIn home page will soon notice that LinkedIn has started including sponsored updates in its primary news feed. The addition of the advertising option certainly complements LinkedIn's mission to become...

Tableau Software Offers Author Profiles

Following it's near epic one billion dollar IPO earlier this year, data visualization platform Tableau Software (NYSE: DATA) announced that it has begun providing every one of its public users with an online profile page to showcase...

Comparison Shopping Engine Conversion Rates

Google's Product Listing Ads (PLAs) have certainly generated their fair share of attention over the past few months and apparently it's all for good reason. New research from CPC Strategy on the top comparison shopping engines...

Link Disavow and Google Rankings

Internet marketing company Ignite Visibility released the results of a study on whether using Google’s link disavow tool could result in increased traffic and rankings. While the study was performed on only 10 websites (read...

8 Reasons for a Painfully Slow Website

Webpage load time is by far one of the most discussed topics in Web-related fields like search engine optimization and design and development. There are numerous elements that may influence a site’s speed and overall performance...

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5 Design Elements That Can Help Maximize Online Sales

:: By Evan Brandell, LightCMS :: Website design trends are constantly evolving, often leaving those responsible for ecommerce either scrambling to keep up or simply resigned to the fact that they’re running an outdated site....

5 Analytics Solutions for Tracking Social Performance

Contrary to popular belief, being a social media professional isn’t all about tweets and memes. After all, a successful social campaign shouldn’t be evaluated on followers, likes and shares. Instead, it needs to be measured...

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20 Web Personalization Tools for Merchants

Sometimes shoppers just want to go where everybody knows their names — and previous purchases, browsing habits, preferences, devices… Seventy-five percent of consumers prefer that retailers use personal information to...

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2013 Super Guide to Customer Acquisition

A lot goes into running a successful business, but at the end of the day, it all comes down to an intricate game of Cat and Mouse. Your business is trying to lure customers to your website through a variety of marketing channels (think...

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5-Point Website Redesign Checklist

:: Amy Johnson, A Small Orange :: Ready for a redesign? Maybe your website needs a complete overhaul, or perhaps you’re only going to perform a little spruce-up. Regardless, users have become far savvier than we were only a few...

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