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4 Reasons Why Your SEO Efforts May Be Reaching the Wrong People

By Danica Jones, ConsumerAffairs for Brands The SEO landscape continues to evolve and grow more complex. While the ebb and flow in popularity of the latest ranking factors continues, every business needs to step back and ask the critical...

Better SEO Through Paid Advertising

:: By Travis Bliffen, Stellar SEO :: As a business owner, your primary goal is to drive as much profit as possible - as soon as possible. One of the fastest ways to identify high-revenue keywords and profitable sales funnels is to...

Creepy vs. Cool Personalization

Today's retailers have access to powerful platforms that can track, target and talk to individual shoppers - personalizing the shopping experience seamlessly across different online (and offline) channels. Marketers, however, need...

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Personalization Platforms You Might Like

Today’s retailers have access to powerful platforms that can track, target and talk to individual shoppers – personalizing the shopping experience seamlessly across different online (and offline) channels. There are myriad...

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Invalid Traffic & The Programmatic Problem

Fraud protection and data intelligence solution Pixalate has released the most recent version of its Global Seller Trust Index (GSTI) , the rating standard the company publishes for programmatic advertisers. Ad fraud remains the single...

Responsive Email Development with MJML.io

Email is the workhorse of the digital toolbox. Not only does it routinely outperform other channels, it's less expensive and more efficient. The increase of mobile usage has been a challenge for senders however as smartphones have...

Career Crossroads: Web Developer vs. Web Designer

:: By Phillip Singer, InfintechDesigns :: People often talk about website design and development interchangeably. In their defense, it is difficult to differentiate between the two if you are not familiar with the industry. If you...

Facebook Reactions & 11 More Social Updates

Two months into 2016 and digital professionals have already seen some pretty major updates from the Web’s most popular social networks. Not only did Facebook finally release its much-anticipated “Reactions” feature...

Supercharge Your SEO with JSON-LD

:: By Travis Bliffen, Stellar SEO :: No doubt you've seen rich snippets appearing on Google's search engine result pages (SERPs), including review stars, product pricing information, inventory status, events and other attributes...

5 Popular #LeapDay Promotions

Every four years the world gets an extra day in February, and it goes by the name of Leap Day. In the retail world, Leap Day means an extra 24 hours for merchants to maximize their sales. To take advantage of this opportunity, most...

How Apps Are Shaping Customer Service Expectations

:: By Diwiyne Johnson, Vanity Point :: There is much that has changed about the modern day consumer. Most people nowadays have come to look at mobile as a source of immediate answers and satisfaction – and mobile apps are no...

Social CRM in Compliance-Driven Industries

:: By Anwar Shaikh, Sage Software Solution :: Beyond check-ins and selfies, social media platforms have proved to be valuable partners for businesses all around the world looking to improve customer engagement. Amidst the downpour...

Choosing & Optimizing WordPress Themes

:: By Patricia Cher, WPDEAN :: There are so many free themes available on the world's most popular content management system (CMS) that business owners and the developers they employ have a wide variety to choose from to help build...

DIY: Design Tips that Will Help Boost Conversion Rates

:: By Richard Nation, Sheeble.com :: All Web professionals are searching for ways to better our websites: increase traffic, increase conversion rates, increase sales. For those do-it-yourself types, there’s a lot to learn especially...

Top Social Login Solutions

The number of U.S. consumers claiming to have logged into a website or mobile app using an existing digital identity from a social network is rising, with 88 percent having used social login last year – and this is true of both...

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