Posts tagged wmfeature&pageindex=3 RSS

Measure Twice, Cut Once - A/B Testing Tools to Improve Conversions

By Damion Wasylow, University of Florida Launching a website is inherently risky. Countless hours go into finessing each element, but that investment of time and energy is fruitless if the website doesn’t perform. Just as user...

Let’s Be Honest; Is Your Digital Performance Up to Par?

By David Jones, Field Technical Evangelist, Dynatrace The omnichannel digital world has infiltrated nearly every aspect of consumers’ lives. From shopping to financial planning to home automation – everything is driven...

HTTP/2 – The Future of the Internet Has Arrived

:: By Dario Zadro, Zadro Web :: The Hypertext Transfer Protocol, or HTTP/1.x, has been around for more than 25 years. This is the mechanism that allows your browser to request information from a server so that a Web page can be displayed...

5 Must-Have Items to Incorporate in Your Responsive Web Design

By: Ron Hadler, Red Door Interactive According to a recent report released by Global Web Index, 91 percent of adult Internet users own a PC/laptop, 47 percent have a tablet and 80 percent own a smartphone. These numbers reiterate the...

The Real Reasons Brands Gamify

By Velly Angelova, Zariba Games Studio In today's harshly competitive business environment, brands need to be innovative and flexible when it comes to managing and building their reputations, especially online. In a constant search...

SEO vs. Social Media - Where Is Your Money Better Spent

:: By Travis Bliffen, Stellar SEO :: If you have the time or budget to use SEO in conjunction with social media optimization, doing so will allow you to reach the broadest possible audience. If your time and budget limit put you in...

6 Tactics for Boosting Email Opens and Clicks

Despite the unpredictability of the ever-changing Web, email continues to solidify itself as a top marketing strategy with every passing year. In fact, Econsultancy’s 2014 Email Marketing Industry Census found that revenue from...

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Behavior Scoring and the Imminent Purchase

Do you know which of your prospects are most likely to convert in the coming days or weeks? Most don't, but that's starting to change. Infer, a provider of predictive applications, recently released a new behavior scoring solution...

Yahoo Delivers New Ad Capabilities to Advertisers

Yahoo has recently announced the launch of two new video advertising formats for advertisers and developers: native video and video app install ads. Through its new formats advertisers will be able to reach and engage with consumers...

Content Recco's from Google Adsense

Google is releasing a new and free content recommendation tool for AdSense publishers. The solution can be used by website owners/operators to promote their "contextually relevant and personalized" content to site visitors...

10 Tips to Keep Your Website Bounce Rate in Check

Michael Georgiou, Imaginovation The bounce rate of a website helps you analyze its performance. Defined as – the number of visitors who leave your website after visiting a single page, there are some actions taken by these visitors...

How Instagram Creates Insta-Growth for Brands

:: By Bob Sybydlo, Yesmail :: From Polaroid to disposable, digital to film, photography has always been a stunning way to capture life’s best moments. In the 21st century, moving beyond photo albums and mom’s scrapbooks...

3 Simple Ways to Attract More Social Traffic

:: By Travis Bliffen, Stellar SEO :: A study conducted by Shareaholic indicated that approximately 24 percent of the visitors received by a group of 300,000 websites was social traffic. This means that if social traffic is not part...

Run for the Digital Hills, It's #Mobilegeddon

Anyone paying attention to the practice of search engine optimization in the last couple months has known that "Mobilegeddon" is coming - April 21 , the day in which those without mobile-friendly websites will disappear off...

Cheat Sheet to Understanding Fulfillment by Amazon

:: By Shmuli Goldberg, Feedvisor :: Fulfillment by Amazon (FBA) is an Amazon program in which third-party marketplace sellers can leverage Amazon fulfillment centers to fulfill their own orders. To determine whether FBA is the way...

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