Posts tagged wmfeature&pageindex=9 RSS

Key Mobile Commerce Trends to Prep For

:: By Kimber Johnson, ASPEN App Design :: One of the most profound paradigm shifts that the businesses world is facing today is the steady transition from e-commerce to mobile commerce. Mobile devices have transformed the way consumers...

6 Email Tips for Media, Publishing and Entertainment Brands

:: By Adam Stambleck, Movable Ink :: Email marketing has entered a new era of innovation, allowing marketers to reach consumers with highly personalized and dynamic experiences like never before. As a result, expectations are rising...

Does Third-Party Data Know Who You Really Are? Not Really.

:: By David Allison, Hivewyre :: A lot is discussed about personalization, but how accurate is the information being used to market to customers individually? I recently jumped on the Oracle bluekai registry last week to find out....

How to Use Location Data for More Targeted Campaigns

:: Jeremy Anspach, PureCars :: Thanks to mobile, consumers and brands are more connected than ever before. In 2015, 68 percent of Americans owned smartphones, and 45 percent owned tablet computers. What’s more, shoppers are increasingly...

Tips to Safeguard against Ransomware

:: By Travis Smit, Tripwire :: Ransomware has been increasingly leveraged by cyber criminals over the past few years to fund their criminal activities. Historically, cyber criminals would have to steal their target’s data, as...

Adding Facebook Reactions to WordPress

:: By Emily Johns, Wordsuccor Ltd. :: By now, most social media marketers (and users for that fact) are aware of Facebook's new "Reactions " feature, which makes the news feed a lot more expressive with various “reactions”...

What SMBs Need to Know about AMP

:: By Travis Bliffen, Stellar SEO :: Mobile search surpassed desktop search in 2015. Net users expect fast, friendly and accurate information to be instantly available. To meet those expectations on all devices, Google decided to roll...

Landing Page Checklist (and Solutions) for Every Digital Experience

There's quite a bit of misunderstanding about what a landing page is because they take on so many different forms - let's see if we can't clear that up. Some landing pages are "short and sweet" while others "detailed...

Why Store Content for Newsletters

:: By Jack Dean, @jackp_dean :: Almost every small business these days sends out a regular newsletter in some form or another. Along with updates about the business itself, it is usually a great idea to include links to content that...

How Home Automation is Changing the Way We Live

:: By Pete Peranzo, Imaginovation :: “Any sufficiently advanced technology is indistinguishable from magic.” - Arthur C. Clarke We are living in the era where controlling almost anything with our mobile devices is becoming...

Rethinking Email: The Next Frontier of Email Marketing Technology

:: By Dan Roy, MessageGears :: Email has been around for decades, but marketers are facing new challenges as send volumes routinely rise into the millions each month and the demand for real-time communication increases. At these high...

Google reCAPTCHA Cracked

Security researches have come up with an automated attack that can reportedly beat the CAPTCHA system used by Google and Facebook. On Google's reCAPTCHA system, which is used by millions of websites, the researchers recorded a...

3 User Interface Guidelines for Designing an E-Commerce Site

:: By Ryan Camomile, Infogenix :: A lot of factors influence customer perception, including user reviews for your products, how friendly your social media personality is and how easy it is to return purchased goods. Customer experience...

Tracking Mobile App Performance in Search Results

Google is now indexing content from within apps; but how is that content performing? That's the question that search marketers want answered and Searchmetrics is releasing new features to make it possible. The company recently...

How to Build Compelling Onboarding Experiences for Apps

:: Nancy Hua, Apptimize :: In today’s overly saturated mobile app market, it’s not downloads that count, it’s retained users. Currently the average app loses 71 percent of its users within just one day of an install...

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