Posts tagged yahoo&pageindex=4 RSS

Facebook's Latest Conquest is Quite a Display

Yahoo, of course, is used to this kind of thing by now. For Google, it’s simply time to reload and fight harder. Facebook is now projected to pass both companies in 2011 U.S. online display advertising revenues with an estimated...

Search Rankings Remain Steady – Explicit and Core

comScore released its monthly analysis of the U.S. search marketplace last week. Google Sites led the “explicit core search" market (searches occuring directly/explicitly at those destinations) in May with a 65.9 percent...

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Microdata Wins - Schema.org Brings Richer Web

Google, Bing and Yahoo jointly announced a new initiative today at Schema.org to create and support a common vocabulary for structured data markup on web pages in Microdata. For many years search engines have worked independently of...

Compete Releases New Search Market Share Data

Compete has released its search market share data for March 2011 based on the search behavior of the company’s panel of more than 2 million U.S.-based internet users. Search activity picked up in March with a 9.2 percent month...

Delicious Acquired; Will Bookmarking Rebound?

Social bookmarking service Delicious has been acquired by Avos, a new Internet company headed by YouTube founders Chad Hurley and Steve Chen. Hurley and Chen's vision for delicious seems to be to keep (and improve of course) the...

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Yahoo! BOSS v2 Arrives

This week Yahoo! launched version two of BOSS (a "build your own search service"), a data API that gives developers access to web search, image and news content for a usage fee. Version one of BOSS will be shut down this...

Facebook is Dominating Display Advertising

Analysts from eMarketer are forecasting that Facebook’s display advertising revenues will jump nearly 81 percent this year, easily overtaking Yahoo for command of the online ad universe. That’s not to say that Yahoo’s...

Yahoo's Flickr Affiliate Program

In a way, your website is not unlike any other in that you need visitors to remain sustainable and profitable. Whether income arrives from the sale of a product or the advertising impressions users generate, one of the best ways to...

20 User Review Websites Critical to Small Business

According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses...

Google, Yahoo Jump on the Do-Not-Track Bandwagon

As the debate over do-not-track legislation rages on, Google and Yahoo continue to take steps hoping to appease those in favor of blocking all trackable user data. Google announced on their AdWords blog that they will adopt the familiar...

Yahoo-Bing Alliance Pays off for Paid Search

Marin Software published a report last week (“ Why the Search Alliance Is Paying Off for Paid Search ”) which suggests the Microsoft and Yahoo search alliance increased the share of paid-search impressions by 4% and share...

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The Microsoft/Yahoo Merger – What Advertisers Need to Know

At the same time as their merger with Yahoo was being finalized, the folks at Microsoft rolled out several new updates to their targeting and reporting options, and online and desktop interfaces. Many of the changes were substantial...

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Facebook Overtakes Yahoo as World's Third Largest Site

Facebook will head into the New Year as the world’s third largest website after passing Yahoo in the most recent traffic rankings released from comScore. The research firm’s November 2010 report credits Facebook with an...

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MSN and Yahoo's Perfect Content Storm

Yahoo and MSN are on a mission to produce un-fathomable amounts of content on the Web. Yahoo's acquisition of Associated Content -- since rebranded as Yahoo Contributor Network -- relies on thousands of freelancers (just about...

Be Like Mike - Use YCN to go Hyper Local

Buried deep within a Yahoo! announcement this week that the once mighty search engine turned struggling second-tier media conglomerate has gone " hyper-local " was a very telling sign of how the company plans to make that...

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