Get the magazine exclusively for web professionals
According to a study from GroupM Search , advertisers could see a cost-per-click increase up to 78 percent above current Bing CPC's as they move to one platform with the upcoming search alliance transition. GroupM Search projects...
Yahoo! and Dex One announced an expanded partnership where businesses advertising on dexknows.com will now be able to have their online listings appear in Yahoo! Local search results. The expanded partnership doubles the geographic...
Last week Yahoo! began transitioning certain back-end functions for its Search product over to Microsoft's search platform. The transition is now complete. If you follow the world of SEO closely, welcome to a two-horse race. Yahoo...
Bing has updated their webmaster tools, based on suggestions from users. Those suggestions - more transparency about crawling and indexing, more control over content in the Bing index and more optimization help - were consdiered and...
It's time for another edition of Website Magazine Radio. This week we discuss new battle lines being drawn between Google and Yahoo! Also, we look at new data about smartphone usage and the mobile Web - and what it means for your...
The latest advertising data from comScore shows that Facebook was the largest display ad publisher in the U.S. during the first quarter of 2010. The social networking site displayed an estimated 176 billion impressions from January...
The Yahoo! Developer Network announced the release of the Yahoo! Updates Firehose service, a Web service for accessing and searching the full, real-time index of Yahoo! updates and a stream of activity from various Web services like...
AdGooroo released its quarterly Search Engine Advertiser Update today and the news looks good (very good) for Yahoo!. The report indicated a 12 percent increase in Yahoo!'s first-page advertisers and a corresponding increase in...
The Yahoo Publisher Network (YPN) notified its publishers that the program will cease to operate starting April 30, 2010. The program seemed to be in full swing back in 2007 but has since fallen out of sight - perhaps thanks to the...
Yahoo announced a partnership with Twitter and by the looks of the official announcement, it actually looks like the planned integration is far deeper than those of either Google or Bing. Yahoo will integrate Twitter's real-time...
Microsoft and Yahoo! formally announced today that they have received clearance for their search agreement from the U.S. Department of Justice and the European Commission. According to a joint statement, the companies will now turn...
According to iCrossing’s Enterprise Natural Search Share Index for December 2009, Google is rolling along nicely but Yahoo! continues its downward spiral. iCrossing reported that Google’s natural click share rose 0.78%...
The importance of keywords and phrases in domains, subdomain, folders, & page names What impact do keywords in the domain have on placement in search engines? How about if they are in the subdomain or only in the page name? What...
Yahoo! released a beta version of a tool today ( Ad Interest Manager ) which enables consumers to see a summary of their online activity (interest areas) and make choices about their exposure to interest-based (read behavioral) advertising...
Finally, some signs of life from Yahoo Search! Yahoo announced it has updated its Site Explorer to include new data (for page-level and site-level) including key terms, delicious.com activities, top delicious tags and Search Monkey...
9 Ad Lessons to Change Your Thinking
SEO 3.0: Image Use and the Very Visual Future...
As CPCs Rise, How Will Advertisers React...
View all...
advertisement
