Posts tagged yellow pages RSS Deal Making with AT&T extended their distribution agreement with AT&T Interactive today. Under the arrangement, AT&T Interactive’s ad listings will be given premier placement on search results. “As a part of...

Yahoo! New Local Ad Sales Force

AT&T Interactive and Yahoo yesterday announced an agreement under which AT&T’s 5,000 strong sales force will sell Yahoo! display inventory across the United States. The companies have existing relationships across a variety...

Local Search is Booming (Thanks to Recommendations?)

There has been a surge of annual growth for local search, according to a study conducted by comScore released today by the Yellow Pages Association. Local search grew 58 percent in 2008, reaching an annual total of 15.7 billion searches...

Internet YP Ad Industry Just Got Interesting

AT&T Interactive and Idearc Media today announced that they have entered into a cross distribution agreement that will give advertisers and advertisers the opportunity to cross promote through online...


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