'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Benefits of Adding Explainer Videos to Your Website

:: By Pete Peranzo, Imaginovation :: Engagement. It’s what gets people to connect with your company through your website. Getting engagement from your audience is the biggest challenge we face online. How do you hook someone...

Ad Balance for AdSense Publishers

Google is introducing a new service that will enable AdSense publishers to show fewer ads on a particular website. The "Show fewer ads" functionality was previously limited to those participating in AdSense Labs, but is now...

B2B Commerce Not Keeping Up with Expectations

The way in which business buyers research, shop and support themselves in their buying journey very much reflects how they shop in their everyday lives - a trend that has given way to "B2B e-commerce," which Forrester predicts...

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Grow & Optimize Assortment

Commerce-focused analytics provider 360pi has released new functionality that will enable its users to identify and track shopper product and brand preferences. 360pi's new 360GamePlan, released today at the National Retail Federation's...

Real-Time Inventory for Omnichannel Success with OneView Commerce & IBM

OneView Commerce has integrated its inventory management capabilities with IBM Watson Commerce Insights. The integration will provide retailers with real-time analytics about product performance, inventory availability, prices, and...

Re-Engineering Retail

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The Problem with Payments for Online Retailers

There's a great deal of integration between payment solutions and payment providers online but numerous challenges remain. Let's take a look at some of the most serious threats and what Internet retailers can do about it. FRAUD...

Email Tactics & Tech the Competition Wish You Didn't Know

It can take years to build a list of recipients that can be used for the purpose of email marketing. If you've taken the required steps to acquire email subscribers and own or manage a list currently, congratulations - you're...

Affiliate Window Looks for Bigger Share of Sales in U.S.

Affiliate Window has announced the acquisition of ShareASale, a privately owned affiliate network based in Chicago, to strengthen its U.S. presence. ShareASale currently serves 4,500 advertisers and more than 100,000 active publishers...

Entrepreneurs Share Q1 Advice for Startups

:: By Corey Bray, LegalNature :: Congrats! Your company made it through another year despite a lot of odds stacked against it, or maybe your business has not yet launched, and you are hoping to make 2017 your year. Wherever you're...

Leverage Data Science and Machine Learning to Optimize the Marketing Mix

Digital marketing software Cake announced several enhancements focused on tracking, algorithmic attribution and marketing campaign optimization, providing users with better tools to measure the impact and return each media channel...

Edit Photos with Voice Commands? Yes, Please!

Adobe’s research team has shared a new video showing off a working version of Lightroom Mobile that has an integrated voice assistant, similar to Apple’s Siri and Amazon’s Alexa, that’s used to edit photos via...

GoDaddy Revokes SSL Certifications

There's been a big push for enterprises to implement SSL on their Web properties but it appears that at least one company may have been a little hasty in their processes. SUBSCRIBE to Website Magazine & Accelerate 'Net...

AMP It Up! Speeding Up the Mobile Web with the Cloudflare CDN

Internet performance and security company Cloudflare has released a solution that it suggests will make the experienced of browsing the mobile Web as fast as using a native application. The new Accelerated Mobile Links product identifies...

Why a Good Website Won’t Cut It Anymore… and What You Can Do About It

:: By John Surdakowski, Avex Designs :: Do you need to make some improvements to your business website, or is it good enough as it is? The answer to that question probably says a lot about the current and future state of your Internet...

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