'Net Features

Discover recent digital developments and practical expert guidance in the Website Magazine Net Features weblog.

Proactive Customer Convos with Zendesk's Google Play Integration

Zendesk announced an integration with Google Play that will enable businesses to respond directly from within its platform when users submit a review on the app store. Here's how it works. When a consumer writes a review in Google...

Is Your Programmatic Exchange Certified Against Fraud?

Publisher monetization platform OpenX announced its participation in the Trustworthy Accountability Group (TAG) anti-fraud certification program. SUBSCRIBE to Website Magazine & Accelerate 'Net Success As a participant in the...

Tracking Combined Search Visibility in Google Search Console

It is not uncommon for today's companies to have multiple digital assets including multiple desktop websites as well as mobile applications. For as long as most 'Net professionals can remember, however, it has been difficult...

The Data You Need to Optimize Sales Funnels

Merchants expend an immense amount of effort and resources to convert browsers into buyers, which is why it's so upsetting and disruptive when transactions are declined, refunded, charged back or stopped for fraud. SUBSCRIBE to...

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New Fees for Fulfillment by Amazon

Amazon notified merchants last week that it will adjust storage fees for sellers who use Fulfillment by Amazon (FBA). SUBSCRIBE to Website Magazine & Accelerate 'Net Success Amazon will actually keep the pricing unchanged from...

Digital Consumers Are Getting Good at Complaining

Review community Trustpilot recently released results from a study that examined the top methods of complaining when a consumer has had an unsatisfactory experience with a business. SUBSCRIBE to Website Magazine & Accelerate 'Net...

Optimizing E-Commerce Product Titles with Ease

E-commerce is one of the most challenging industries for search engine optimization professionals, but a new tool from marketplace analytics provider Terapeak could give online sellers an edge. SUBSCRIBE to Website Magazine & Accelerate...

Making an E-Commerce Impact with Images

The Web is a visual place and Internet retailers that make the best use of product imagery are those who routinely outperform their competition. SUBSCRIBE to Website Magazine & Accelerate 'Net Success The reason images are...

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Presidential Candidates By Email Opens & List Size

During the presidential race, one storyline that gets the interest of online marketers (and perhaps only online marketers) is the candidates’ use of email, social, search and other channels they too deploy every day. Return Path...

The Best Days to Close Deals Are...

It can be tough out there for sales professionals – especially those selling products or services to Web professionals – a discerning group that has access to plenty of information on which to make their decisions, like...

WP PLUGINS: Content Recommendations for Publisher Monetization

Digital content publishers - large and small alike - struggle to find a balance between providing a good experience for users and the monetization that must occur as a result of that visit(s). There are numerous models for publishers...

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Help! How Do I Lead and Motivate a Remote Start-up Team?

:: By Alexis Robin, pLink Coaching Center :: So you founded a start-up and now you want to tap into some of that digital nomad talent that is roaming the globe? How does a founder lead and keep people motivated when they are remote...

Why Bigger Isn’t Always Better When It Comes to Email Lists

:: By Marci Hansen, SheerID :: When it comes to an email marketing list, size shouldn’t be what matters most. Although upper management and potential partners may be impressed by sheer volume, the real value of your list should...

Games is the Top Mobile App Category for Ad Impressions

A new report from Opera Mediaworks is shedding light on the mobile marketing industry, revealing that the top app category for ad impressions is the games category. The Q1 Mobile First Insights report analyzes data from the top 100...

Ensighten Joins IBM to Deliver Connected Customer Experiences

Enterprise tag management and omnichannel data services provider Ensighten has joined IBM’s Universal Behavior Exchange (UBX) to help brands better drive connected customer experiences. Through the integration , Ensighten offers...

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