'Net Features

The Magazine For Website Success

Hitting the R.O.I. Bullseye

In the game known as target marketing, the winners aim for the R.O.I Bullseye! When advertising, do the networks you market with cater to your business and your industry? Google Adwords and Bing Adcenter are great “catch-all”...

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Bing Ads Loosens Normalization Policies

Moving campaigns from one online advertising platform to the next can be maddeningly complex. On the Bing Ad Center platform in particular, any number of problems are routine; none more dreaded than the duplicate keyword error. In...

21 Local SEO Mistakes You Didn’t Know You Were Making

:: By Travis Bliffen, Stellar SEO :: Local SEO is quickly becoming the way people search. For the past couple of years, Google has been showing local results for many non-localized keywords. In addition, many local searches are being...

SEO Weekly Roundup: Hashtag Rumors, Local SEO & More

:: Each week, Travis Bliffen of Stellar SEO provides Website Magazine readers a recap of recent news affecting search and rounds up a collection of highly relevant content and an actionable SEO tip to help Website Magazine readers...

ClickTale Amps up Analytics with Adobe Integration

Imagine having a 360-degree view of a customer's digital experience - everything from understanding what a user is doing on a website to, possibly, even why he or she is doing it. Today, ClickTale announced its integration with...

Starting Dot Signs 20+ Registrars for .ARCHI

By the end of the year, the Web will be experiencing the effects of the gTLD rollout and it will leave no industry unchanged. Starting Dot, the registry operator for several appealing new gTLDs including .BIO and .SKI among others...

Dot Berlin on the Move among gTLDs

A few months back, Website Magazine published an article on its picks for the hottest new gTLDs that would be released in 2014. One of the categories that seemed most appealing at the time was that of those indicating some particular...

Omni-Channel Commerce Challenges in Focus

Consumers expect a seamless experience across channels when it comes to their shopping experiences, and retailers are feeling the pressure. The “ Customer Desires Vs. Retailer Capabilities: Minding the Omni-Channel Commerce Gap...

Google Trusts Payoneer with Trusted Stores

Global payments company Payoneer announced last week that Google has selected its platform for use with Google Trusted Stores. Payoneer will power customer payouts, providing bank transfer services that enable Google Trusted Stores...

Going Global? Souq is One to Watch

Dubai-based e-commerce website Souq (which means "marketplace" in Arabic) has raised $75 million in funding from South African media conglomerate Naspers. The Amazon.com inspired site, which employs more than 1,000 people...

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Product Customization Comes to 3dcart

3dcart merchants can offer product customization to their customers, thanks to a new partnership between the e-commerce software provider and product customization solution Doogma. Through the partnership, 3dcart merchants can include...

6 Virtual Fitting Rooms to Try On

When it comes to shopping for apparel – size matters. Internet retailers, however, don’t have the luxury of traditional fitting rooms that enable shoppers to try on items prior to making purchasing decisions. To solve this...

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The Anatomy of a Good Testimonial

:: Frank Spohr, Clicked Studios :: Did you know that every positive testimonial you receive is not necessarily good for your business’s selling process? Sometimes good testimonials can work against you by failing to trigger important...

Internet Retailers Leverage These 3 Tactics to Keep Users Coming Back

Every single Internet retailer has the same problem - keeping users returning to their website and ultimately buying more. Since it's less expensive (and more profitable) to retain rather than acquire, let's address three practical...

5 Businesses That Leave You With No Excuses

:: By Ilan Nass, Fueled :: Although some businesses offer great products or services, they may not have addressed reasons why people wouldn’t want to purchase from them. Some of the biggest excuses for not using a product or...

5 Reasons Visitors Leave Your Website

:: By Ankit Oberoi, AdPushup :: There is nothing more satisfying than having your work appreciated through a comment, a like, a tweet or a sale. Unfortunately though, it is becoming harder and harder to get that appreciation or attention...

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