'Net Features

The Magazine For Website Success

Fun with Marketing Attribution Models

The way digital marketers track virtual events has changed, matured and evolved over the years. Not only are brands connecting these often highly specific events to an outcome such as conversion, but they are also able to assign a...

Mobile Closes the Gap on Desktop

Few trends have been as hot as mobile is right now. Companies are devoting more and more of their time and resources to improve their mobile presence but are their efforts really worth it? NetElixir , a search marketing agency, has...

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Google Analytics Adds New Features Including Third-Party Tags

In order for companies to maximize their potential and be as successful as possible they must leverage a powerful analytics suite to understand where they can improve and where they can save money. Google Analytics has announced the...

SEO and The Real Estate Industry

Like many professions, realtors have been pushed into the digital age. Both home buyers and sellers use the Web as a way to research agents, home prices, neighborhoods and more. Like most consumers, they never make it off the first...

Rethinking Small Business Websites

:: By Ran Oelgiesser, vCita :: A website is a necessity for any business. It introduces a product or service to a wide audience, extends the brand and authenticates its legitimacy. But, for the 25 million small businesses nationwide...

Web Tech Watch (Week 42, 2014)

Welcome to another edition of Website Magazine's Web Tech Watch series, a Friday special profiling some of the most interesting and inspiring Web-related technologies, tools, products, and services our editors have come across...

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Americans Not Sold on Alibaba

Alibaba may be valued at more than eBay and Amazon combined , but China’s e-commerce powerhouse has low brand recognition among American online shoppers of all generations. Bizrates Insights , a division of Connexity (formerly...

Google Takes E-Commerce Global with Local Inventory Ads

With more than 1 billion unique monthly visitors, Google already provides e-commerce merchants with an unparalleled opportunity to be found by anyone in the world with an Internet connection. Google provides another benefit to e-commerce...

"Homing from Work" & Other Workplace Trends

With the millennial generation now comprising more than one third of the American workforce , Website Magazine caught up with workplace expert Chris Duchesne, VP of Workplace Solutions at Care.com who talks millennial misconceptions...

Open-Source Chat Client Lets Users Converse

On-site (and in-app) chat is a powerful mechanism for brands to deepen digital engagement with consumers and there are dozens of commercial grade, enterprise-level solution providers ready, willing, and more than capable of serving...

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Create Responsive Emails with BeeFree

Email continues to be a dominant force for marketers as more than 100 billion emails sent and received every day. However, in order for marketers to set themselves apart from the competition they need to design a visually appealing...

Strip Responsive Lightbox In Focus

Modern Web designers (and the visitors and users of sites they develop) are familiar with lightboxes, a JavaScript technique that is used to display images - or any Web content - using modal dialogs where the asset (image, video, text...

2 Winners & 2 Losers of Big Brand Web Design

With all the website traffic big brands get, you’d think they’d be chomping at the digital bit to provide a seamless user experience, from mobile and omnichannel features to advanced on-site search and filtering. Web designers...

Perfmap Replaces the Waterfall Front End Performance Report

If you're familiar with those "waterfall" reports on front end performance, you've likely thought to yourself that there has to be a better way - and finally, there is, in Perfmap . Conceived and created by Mark Zeman...

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A Shopper’s View into the Performance of E-Commerce Sites

New Radware research is aiming to give Internet retailers a “shopper’s eye view” of how e-commerce sites perform on both desktops and mobile devices. The load balancing and DDoS protection solutions provider conducted...

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