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The Magazine For Website Success

Popular Commerce Solution Changes Name, Launches New Platform

Compare Metrics is pushing online shopping experiences to the edge – rebranding its two-year-old company as Edgecase. The new Edgecase named originates from the company's expanded vision and platform capabilities and is inspired...

7 Reasons Why Most Mobile Apps Gets Uninstalled

:: By Ketan Parmar, Yudiz Solutions :: A whopping 26 percent of apps are only used for one time and then they are uninstalled by the user. This statistics is an indication why so many apps fail to make a mark or to put it otherwise...

New A/B Testing Tool for Mobile Apps

A/B testing is one of the tried and true methods that companies and developers use in order to gauge consumer response to things like new products, marketing campaigns and changes to apps. Yet, in order to fully leverage the information...

Back-to-School Redesign Boosts Conversions

Launching a website redesign is challenging – especially for retailers with large inventories. Recently, school supply e-commerce retailer Chalkfly unveiled a redesigned, fully responsive website. Since the retailer offers more...

Quickly Compare Website Builders with New Comparison Tool

Curating the perfect website from scratch is an art. Like art, many simply do not have the talent or necessary skills to excel. Fortunately for potential designers , there are numerous tools available to help them create flawless websites...

How to Boost Your Conversion Rate without Paying a Dime

:: By Scott Polk, ObsidianEdge Marketing :: What is a conversion? A conversion is simply any action that you desire for a visitor on your website to take. The most desirable type of conversion is usually a sale, but there are many...

3 Tips for Navigating the Website Development Bidding Process

By Roy Chomko, Adage Technologies When a business approaches a development firm looking for a new website or mobile application, the first thing they typically want to know is the end cost. But, providing a fixed price is more challenging...

Display Dominates Ad Spend & Actions

With all the channels competing against it – social, video and mobile – the bulk of marketers’ advertising spend is still going to display ads (63 percent), which also drove the most actions (89 percent). This is...

Cinematico - Youtube Channel-Friendly Websites

Youtube is enormous - over 6 billion hours of video are watched each month and 100 hours of video is uploaded to the platform every minute. Some Youtube-centric content publishers (e.g. Anthony Quintal) are getting paid big bucks to...

Live Video Gaming Platform Twitch Heads to Amazon

Amazon announced this week that it will acquire Twitch Interactive, a live video platform for gamers. The acquisition will enable Twitch to create tools and services faster than they could independently according to Twitch CEO Emmet...

Connect Social Leads to CRM

Eighty-six percent of marketers have liked a brand on Facebook, compared to 58 percent of average consumers. For this reason and others, marketers are some of the more sophisticated Internet users, and companies offering B2B products...

DivvyHQ Adds Functionality Through Social Media

With social media being the number one consumer activity on the Web, it’s vital for companies to be as active on their profiles as possible. DivvyHQ , a cloud-based enterprise content planning and workflow solution, has expanded...

WordPress Unveils Version 4.0

Considering WordPress accounts for 23 percent of all websites on the Net, when a new version is released it tends to be a big deal. With the first release candidate of WordPress 4.0 , the popular content management system (CMS) has...

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Escalating Support Issues to Zendesk with Vanilla Forums Integration

Enterprises using popular forum software Vanilla Forums will be able to escalate support issues to another employee thanks to an integration with Zendesk. Once the Zendesk Add-on has been enabled in a Vanilla Forums account, authorized...

Stop Spamming – 5 Ways to Elevate Your Mobile Messaging Strategy

:: By Bob Moul, Artisan Mobile :: For marketers, mobile push notifications are a valuable tool. As a direct channel to consumers, these mobile messages can help you raise brand awareness and improve customer engagement. Unfortunately...

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