'Net Features

The Magazine For Website Success

Perfect Together: Website Audits & Web Presence Analytics

For today's 'Net professional, it is essential to know how, where, why and when to execute content, search and social campaigns - and the available tech for doing so just keeps getting better. Web presence analytics platform...

Facebook Testing a Personal Assistant

It seems like Facebook is looking to compete in the virtual assistant arena, as the company unveiled the testing of a new service called “M.” The announcement comes from Facebook’s VP of Messaging Products David Marcus...

4 Ways that Using Parallax will Enhance Your E-Commerce Site

:: By Larry Alton, @LarryAlton3 :: Embracing the fluidity of the Web, parallax scrolling in Web design first appeared with Ian Coyle’s website for Nike , “Nike Better World.” This revolutionary concept spurred terms...

Web Pros Get (Dot) Online

The new (dot) online domain name extension had an amazing launch; receiving over 28,000 registrations in the first 30 minutes of general availability, and is fast approaching 40,000 (at the time of writing). United Internet AG was...

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Stock Photography Trends and Implications

:: By Serban Enache, Dreamstime :: Every year sees evolving trends in stock photography, driven by the demands of consumers and the shifting mediums where content is presented. These trends greatly impact website designers who need...

A Better Native M-Commerce Experience

While a majority of consumers’ online retail browsing is done on mobile devices, a much smaller percent of retail dollars are spent on these devices. Mobile commerce may be the future of retail and shopping, but the technology...

SlideShare Rebrands, Unveils New Research Tool

There is a new SlideShare tool that aims to help users better conduct and organize research on the presentation platform. The tool, dubbed Clipping , enables users to clip and save the best slides from presentations to view or share...

Be Inspired: 5 Brands Making Mobile Work

With mobile traffic trending upward for the foreseeable future, one thing is clear – brands in every vertical need to embrace the small screen. For starters, this means optimizing everything from a brand’s website to its...

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Wix Adds CRM Capabilities for SMBs

Wix is adding CRM capabilities to its platform with the official launch of MyAccount. Wix’s MyAccount CRM solution consolidates business functions like contact management, email marketing and automated communications into the...

Why Businesses Should Combine Content Marketing with SEO

:: By Douglas Karr, DK New Media :: Online marketing strategies evolved rapidly over the last two decades. Many segments grew so rapidly that they erupted into their own industries. Content marketing and search engine optimization...

Don’t Forget the Dumb Phones: The Dos and Don’ts of SMS Marketing

:: By Amy McNeil of Yesmail :: From Apple to Android, classic flip phones are considered things of the past. In a marketer’s eyes, these so-called “dumb phones” lack the capability to access email, social networks...

Boost Email Opens with Personalization

If you want to boost your email marketing open rates, look no further than personalization. According to a recent Constant Contact study of more than 100 billion emails sent in 2014 and 2015, sending more personalized email campaigns...

Negative SEO – Fact or Fear Tactic?

:: By Travis Bliffen, Stellar SEO :: Over the past few years many have come to realize the potential for negative SEO tactics to harm their websites. For those of you who haven’t experienced negative SEO, you may question whether...

Web Design for SEO: Building a Strong Foundation

By Marcus Howling, Web Talent Marketing Some clients will come in or call asking for websites that look amazing. They demand high-resolution images, Java Script, moving parts and videos. Then there are those clients who trade all the...

Facebook Gives the Gift of Donations

After unveiling a “Donate Now” call-to-action (CTA) to a limited number of nonprofits in 2013 , Facebook is now expanding this functionality. In fact, the new “Donate Now” CTA option is now available on link...

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